//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~isPartOf:"Bankers' magazine"
~isPartOf:"Business analytics and cyber security management in organizations"
~isPartOf:"Journal of marketing"
~subject:"Kundenwert"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Bankmarketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Kundenwert
Bank marketing
5
Bankmarketing
5
Customer value
2
USA
2
United States
2
Deutschland
1
Dienstleistungsmarketing
1
Electronic Banking
1
Electronic banking
1
Financial services
1
Finanzdienstleistung
1
Germany
1
Services marketing
1
Viral marketing
1
Virales Marketing
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Book section
1
Language
All
English
Author
All
Rajagopal
1
Rajagopal, Ananya
1
Schmitt, Philipp
1
Skiera, Bernd
1
Van Den Bulte, Christophe
1
Published in...
All
Bankers' magazine
Business analytics and cyber security management in organizations
Journal of marketing
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Interplay of technology and customer value dynamics in banking industry : analytical construct for measuring growth and performance
Rajagopal
;
Rajagopal, Ananya
- In:
Business analytics and cyber security management in …
,
(pp. 147-161)
.
2017
Persistent link: https://www.econbiz.de/10011586322
Saved in:
2
Referral programs and customer value
Schmitt, Philipp
;
Skiera, Bernd
;
Van Den Bulte, Christophe
- In:
Journal of marketing
75
(
2011
)
1
,
pp. 46-59
Persistent link: https://www.econbiz.de/10008840471
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->