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language:"eng"
~isPartOf:"E-commerce trends for organizational advancement : new applications and methods"
~type_genre:"Aufsatz im Buch"
~type_genre:"Elektronischer Datenträger"
~type_genre:"Thesis"
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Content Management
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Direct marketing
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Germanakos, Panagiotis
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E-commerce trends for organizational advancement : new applications and methods
Direct marketing in action : cutting-edge strategies for finding and keeping the best customers
14
Direct store delivery : concepts, applications and instruments
13
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
10
International direct marketing : principles, best practices, marketing facts
8
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
3
Interactive and multi-channel marketing
3
Econometric models in marketing
2
Fundamentals of marketing research ; Vol. 3
2
Handbook of research in mobile business : technical, methodological, and social perspectives
2
Handbook of research on mobile marketing management
2
Innovation and system dynamics in food networks 2007 : Proceedings of the 1st International European Forum on Innovation and System Dynamics in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the European Association of Agricultural Economists (EAAE) as 1st Forum, february 15-17, 2007, Innsbruck-Igls, Austria
2
The strategic enterprise
2
Trust and new technologies : marketing and management on the Internet and mobile media
2
Advertising in a multimedia age
1
Advertising in developing and emerging countries : the economic, political and social context
1
Aging society and its implications for services marketing : approaches in hospitality, tourism and transport
1
Bridging the gap between advertising academia and practice
1
Business and human rights
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Challenges related to new segments and market trends
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Complex AI dynamics and interactions in management
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Contemporary trends in innovative marketing strategies
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Contributions to Management Science
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Digital innovations, business and society in Africa : new frontiers and a shared strategic vision
1
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
Faculteit der Economische en Toegepaste Economische Wetenschappen
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
From community to consumption : new and classical themes in rural sociological research ; [papers presented at the XII World Congress of Rural Sociology held in South Korea in 2008]
1
Future directions in postal reform
1
Global Value Chains in Latin America : Experiences of Transformations
1
Global corporate citizenship
1
Handbook of quantitative supply chain analysis : modeling in the e-business era
1
Handbook of research on business model innovation through disruption and digitalization
1
Handbook of research on entrepreneurship in agriculture and rural development
1
Handbook of social media management : value chain and business models in changing media markets
1
Innovative business practices : prevailing a turbulent era
1
International business realisms : globalizing locally responsive and internationally connected business disciplines
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International marketing ; Vol. 3
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International marketing and trade of quality food products
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Luxury marketing : a challenge for theory and practice
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Improving m-commerce services effectiveness with the use of user-centric content delivery
Germanakos, Panagiotis
;
Tsianos, Nikos
;
Lekkas, Zacharias
; …
- In:
E-commerce trends for organizational advancement : new …
,
(pp. 151-166)
.
2010
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