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language:"eng"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Lee, Chunsik"
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Consumer behaviour
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Beziehungsmarketing
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balance theory
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elaboration likelihood model
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Lee, Chunsik
Fortin, David R.
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Vrontis, Demetris
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International journal of internet marketing and advertising : IJIMA
Journal of current issues and research in advertising
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Examining the role of relationship factors on eWOM effectiveness in social media
Kim, Junga
;
Lee, Chunsik
- In:
International journal of internet marketing and …
11
(
2017
)
2
,
pp. 103-123
Persistent link: https://www.econbiz.de/10011741650
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2
Website trust evaluation as cognitive information processing and the moderating role of situational involvement and e-commerce knowledge
Lee, Chunsik
;
Huh, Jisu
- In:
International journal of internet marketing and …
6
(
2010
)
2
,
pp. 168-198
Persistent link: https://www.econbiz.de/10003977947
Saved in:
3
Website trust evaluation as cognitive information processing and the moderating role of situational involvement and e-commerce knowledge
Lee, Chunsik
;
Huh, Jisu
- In:
International journal of internet marketing and …
6
(
2010
)
2
,
pp. 168-198
Persistent link: https://www.econbiz.de/10009850620
Saved in:
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