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language:"eng"
~isPartOf:"Journal of business research : JBR"
~language:"und"
~subject:"Corporate social responsibility"
~subject:"Konsumentenverhalten"
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Corporate social responsibility
Konsumentenverhalten
Marketing
163
Marketing management
56
Marketingmanagement
56
Consumer behaviour
32
Innovation
17
Firm performance
16
Unternehmenserfolg
16
Brand management
14
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United States
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Corporate Social Responsibility
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El-Bassiouny, Noha
3
Jafari, Aliakbar
3
Sandıkçı, Özlem
3
Demangeot, Catherine
2
Huarng, Kun-Huang
2
Kipnis, Eva
2
Lim, Weng Marc
2
Merunka, Dwight R.
2
Pullig, Chris
2
Akhtar, Pervaiz
1
Angulo-Altamirano, Eladio
1
Angulo-Ruiz, Fernando
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Baek, Minjung
1
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1
Barnier, Virginie De
1
Barnier, Virginie de
1
Best, Susy F.
1
Botella-Carrubi, Dolores
1
Bresciani, Stefano
1
Broderick, Amanda J.
1
Cardinali, Silvio
1
Carrete-Lucero, Lorena de la Paz
1
Chae, Heeju
1
Cheben, Juraj
1
Cotte, June
1
Cross, Samantha N. N.
1
Emontspool, Julie
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Engelland, Brian T.
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1
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1
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1
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1
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1
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Journal of business research : JBR
Journal of Islamic marketing : JIMA
20
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Marketing theory
13
Management science : journal of the Institute for Operations Research and the Management Sciences
12
Springer eBook Collection
12
International journal of islamic marketing and branding
11
International journal of wine business research : IJWBR
11
Journal of Islamic marketing
11
Journal of marketing management : MM
11
Journal of business ethics : JOBE
10
Journal of macromarketing
10
Marketing intelligence & planning
10
Cogent business & management
9
European journal of marketing : EJM
9
Psychology & marketing
9
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
8
Business horizons
8
Premier reference source
8
SpringerLink / Bücher
8
Asia Pacific journal of marketing and logistics
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of marketing
7
Journal of marketing research : JMR
7
Journal of modelling in management
7
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
7
Journal of retailing and consumer services
7
The connected customer : the changing nature of consumer and business markets
7
The journal of consumer marketing
7
AMS review : official publication of the Academy of Marketing Science
6
Edward Elgar E-Book Archive
6
International journal of consumer studies
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of internet commerce
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of strategic marketing
6
Journal of the Academy of Marketing Science
6
Routledge interpretive marketing research
6
AMA educators' proceedings
5
Asia-Pacific journal of business administration
5
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ECONIS (ZBW)
38
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1
Consumer self-regulation : looking back to look forward : a systematic literature review
Francke, Anna Elena
;
Carrete-Lucero, Lorena de la Paz
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014229565
Saved in:
2
What becomes sacred to the consumer : implications for marketers
Schindler, Robert M.
;
Minton, Elizabeth A.
- In:
Journal of business research : JBR
151
(
2022
),
pp. 355-365
Persistent link: https://www.econbiz.de/10013459811
Saved in:
3
Customer engagement and social media : revisiting the past to inform the future
Lim, Weng Marc
;
Rasul, Tareq
- In:
Journal of business research : JBR
148
(
2022
),
pp. 325-342
Persistent link: https://www.econbiz.de/10013325487
Saved in:
4
Storyscaping in fashion brand using commitment and nostalgia based on ASMR marketing
Chae, Heeju
;
Baek, Minjung
;
Jang, Hyeonju
;
Sung, Sijun
- In:
Journal of business research : JBR
130
(
2021
),
pp. 462-472
Persistent link: https://www.econbiz.de/10012544857
Saved in:
5
The effect of technology, information, and marketing on an interconnected world
Huarng, Kun-Huang
;
Botella-Carrubi, Dolores
;
Yu, …
- In:
Journal of business research : JBR
129
(
2021
),
pp. 314-318
Persistent link: https://www.econbiz.de/10012509654
Saved in:
6
Game changing innovation or bad beat? : how sports betting can reduce fan engagement
Stadler Blank, Ashley
;
Loveland, Katherine E.
; …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 365-374
Persistent link: https://www.econbiz.de/10012643785
Saved in:
7
Quo vadis corporate marketing?
Podnar, Klement
;
Balmer, John M.T.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 642-646
Persistent link: https://www.econbiz.de/10012643939
Saved in:
8
Sustainable marketing activities of traditional fashion market and brand loyalty
Jung, Jaesuk
;
Kim, Sang Jin
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 294-301
Persistent link: https://www.econbiz.de/10012417131
Saved in:
9
Contributions to attention based marketing : foundations, insights, and challenges
Orquin, Jacob Lund
;
Wedel, Michel
- In:
Journal of business research : JBR
111
(
2020
),
pp. 85-90
Persistent link: https://www.econbiz.de/10012237778
Saved in:
10
What I see is what I want : top-down attention biasing choice behavior
Vriens, Marco
;
Vidden, Chad
;
Schomaker, Judith
- In:
Journal of business research : JBR
111
(
2020
),
pp. 262-269
Persistent link: https://www.econbiz.de/10012237810
Saved in:
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