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language:"eng"
~isPartOf:"Journal of consumer behaviour : an international research review"
~subject:"Persönlichkeitspsychologie"
~subject:"Social Web"
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Persönlichkeitspsychologie
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Marktforschung
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Consumer behaviour
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Journal of consumer behaviour : an international research review
International journal of market research : JMRS ; the journal of the Market Research Society
18
Journal of marketing research : JMR
11
International journal of market research
6
Qualitative market research : an international journal
5
Journal of marketing management : MM
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Journal of strategic marketing
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Journal of vacation marketing : an international journal
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SpringerLink / Bücher
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European Advertising Academy
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Analyzing the strategic role of social networking in firm growth and productivity
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Australasian marketing journal
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Capturing, analyzing, and managing word-of-mouth in the digital marketplace
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Cogent business & management
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Cross cultural issues in consumer science and consumer psychology : current perspectives and future directions
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Cross-cultural window on consumer behavior
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Electronic commerce research
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European Sport management quarterly : ESMQ
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European journal of marketing
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European journal of operational research : EJOR
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European research studies
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From Little's law to marketing science : essays in honor of John D.C. Little
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Gabler Research
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Gabler Research / Innovation und Entrepreneurship
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Handbook of social media management : value chain and business models in changing media markets
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Mining messages : expoloring consumer response to consumer- vs. firm-generated ads
Pehlivan, Ekin
;
Sarican, Funda
;
Berthon, Pierre R.
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
6
,
pp. 313-321
Persistent link: https://www.econbiz.de/10009424857
Saved in:
2
Special issue : Untangling the web : exploring the boundaries of social media and consumer generated content
Pitt, Leyland F.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009424870
Saved in:
3
The application of memory-work in consumer research
Thomsen, Thyra Uth
;
Hansen, Torben
- In:
Journal of consumer behaviour : an international …
8
(
2009
)
1
,
pp. 26-39
Persistent link: https://www.econbiz.de/10003812879
Saved in:
4
Transformational consumption choices : building an understanding by integrating social identity and multi-attribute attitude theories
Kleine, Robert E.
;
Kleine, Susan Schultz
;
Brunswick, Gary J.
- In:
Journal of consumer behaviour : an international …
8
(
2009
)
1
,
pp. 54-70
Persistent link: https://www.econbiz.de/10003812883
Saved in:
5
A current overview of consumer neuroscience
Hubert, Anita Mirja
;
Kenning, Peter
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
4/5
,
pp. 272-292
Persistent link: https://www.econbiz.de/10003764074
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