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language:"eng"
~isPartOf:"Journal of medical marketing : device, diagnostic and pharmaceutical marketing"
~language:"lat"
~subject:"Pharmaceutical market"
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Search: subject_exact:"Heilmittel"
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Pharmaceutical market
Arzneimittel
46
Pharmaceuticals
46
Pharmaceutical industry
33
Pharmaindustrie
33
Physicians
12
Ärzte
12
Arzneimittelmarkt
8
Consumer behaviour
7
Gesundheitsversorgung
7
Health care
7
India
7
Indien
7
Konsumentenverhalten
7
Malaysia
6
Pharmaceutical distributors
6
Pharmahandel
6
Advertising
5
Advertising effects
5
Direct marketing
5
Direktmarketing
5
Generic drugs
5
Generika
5
Marketing management
5
Marketingmanagement
5
Werbewirkung
5
Werbung
5
Brand
3
Brand management
3
Gesundheitskosten
3
Health care costs
3
Internet marketing
3
Jemen
3
Markenartikel
3
Markenführung
3
Online-Marketing
3
Sales promotion
3
Verkaufsförderung
3
Yemen
3
physicians
3
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8
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8
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8
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English
Latin
Author
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Alrasheedy, Alian A
2
Mohamed Azmi Ahmad Hassali
2
Saleem, Fahad
2
Siang, Tan Ching
2
Aljadhey, Hisham
1
Bergler, Marcus
1
Chandler, Lisa Lucarelli
1
Chmielarz, Piotr
1
Davis, Joel J.
1
Dureja, Harish
1
Handa, Meenakshi
1
Henne, Nathalie
1
Kroes, Mark
1
Kumar, Sanjiwani Jayant
1
Prajapati, Vandana
1
Smith, Brian
1
Srivastava, RK
1
Srivastava, Vinita
1
Vohra, Anupama
1
Wenzel, Meike
1
Zöllner, York
1
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Journal of medical marketing : device, diagnostic and pharmaceutical marketing
NBER working paper series
29
The European journal of health economics : HEPAC ; health economics in prevention and care
26
NBER Working Paper
22
Working paper / National Bureau of Economic Research, Inc.
15
International journal of pharmaceutical and healthcare marketing : IJPHM
13
Journal of health economics
11
Journal of pharmaceutical finance, economics & policy
10
International journal of the economics of business
9
OECD Health Statistics
9
Health economics
7
Health economics review
6
OECD Health Working Papers
6
Review of industrial organization : RIO
6
Health affairs : at the intersection of health, health care, and policy
5
The European journal of health economics
5
Working paper
5
CESifo working papers
4
Cege discussion paper
4
Discussion paper / NHH, Department of Economics
4
Discussion papers in economics
4
Forum for health economics & policy : an evolving collection of symposia on important health care issues
4
International journal of health economics and management
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of illicit economies and development : JIED
4
The American economic review
4
The B.E. journal of economic analysis & policy
4
Working papers / TSE : WP
4
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
4
World Bank E-Library Archive
4
Discussion paper / Centre for Economic Policy Research
3
Documento CEDE
3
European research studies
3
Health, Nutrition and Population (HNP) discussion paper
3
Journal of economic behavior & organization : JEBO
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Other Health Study
3
Quantitative marketing and economics : QME
3
RIS discussion paper series
3
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ECONIS (ZBW)
8
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1
Perceptions of general practitioners towards pharmaceutical price war and assessment medicines price variation among general practitioners' clinics in the state of Penang, Malaysia
Siang, Tan Ching
;
Mohamed Azmi Ahmad Hassali
; …
- In:
Journal of medical marketing : device, diagnostic and …
14
(
2014
)
2/3
,
pp. 125-132
Persistent link: https://www.econbiz.de/10010517752
Saved in:
2
Assessment of medicines price variation among community pharmacies in the state of Penang, Malaysia by using simulated client method
Siang, Tan Ching
;
Mohamed Azmi Ahmad Hassali
;
Saleem, Fahad
- In:
Journal of medical marketing : device, diagnostic and …
14
(
2014
)
2/3
,
pp. 115-124
Persistent link: https://www.econbiz.de/10010517753
Saved in:
3
Understanding of consumer's awareness about brands in pharmaceutical industry : an empirical study
Srivastava, RK
;
Kumar, Sanjiwani Jayant
- In:
Journal of medical marketing : device, diagnostic and …
14
(
2014
)
2/3
,
pp. 99-107
Persistent link: https://www.econbiz.de/10010517755
Saved in:
4
Beyond the pill : the move towards value-addded services in the pharmaceutical industry
Wenzel, Meike
;
Henne, Nathalie
;
Zöllner, York
- In:
Journal of medical marketing : device, diagnostic and …
14
(
2014
)
2/3
,
pp. 91-98
Persistent link: https://www.econbiz.de/10010517756
Saved in:
5
Pharmaceutical retailers and promotion by pharmaceutical companies in India
Srivastava, Vinita
;
Handa, Meenakshi
;
Vohra, Anupama
- In:
Journal of medical marketing : device, diagnostic and …
14
(
2014
)
2/3
,
pp. 74-80
Persistent link: https://www.econbiz.de/10010517758
Saved in:
6
Product lifecycle management in pharmaceuticals
Prajapati, Vandana
;
Dureja, Harish
- In:
Journal of medical marketing : device, diagnostic and …
12
(
2012
)
3
,
pp. 150-158
Persistent link: https://www.econbiz.de/10009582547
Saved in:
7
Beyond KOL management : communities of practice as a new perspective on pharmaceutical market penetration
Kroes, Mark
;
Chmielarz, Piotr
;
Chandler, Lisa Lucarelli
; …
- In:
Journal of medical marketing : device, diagnostic and …
11
(
2011
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10009235942
Saved in:
8
The challenge of Google Sidewiki for pharmaceutical marketers
Davis, Joel J.
- In:
Journal of medical marketing : device, diagnostic and …
10
(
2010
)
4
,
pp. 323-331
Persistent link: https://www.econbiz.de/10008749292
Saved in:
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