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language:"eng"
~isPartOf:"Journal of research in marketing and entrepreneurship : JRME"
~isPartOf:"Journal of revenue and pricing management"
~subject:"SME"
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SME
Marketing
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Entrepreneurship
29
Entrepreneurship approach
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Marketing management
13
Marketingmanagement
13
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12
Entrepreneurial marketing
11
Business start-up
10
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10
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6
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marketing
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Carson, David
2
Hills, Gerald E.
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1
Button, Dixie
1
Daellenbach, Urs S.
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Journal of research in marketing and entrepreneurship : JRME
Journal of revenue and pricing management
Entrepreneurship marketing : principles and practice of SME marketing
9
Journal of business research : JBR
9
Journal of research in marketing and entrepreneurship
9
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
6
Cogent business & management
5
Eurasian studies in business and economics
5
Small business economics : an entrepreneurship journal
5
Journal of small business and enterprise development
4
Journal of strategic marketing
4
Eurasian Studies in Business and Economics
3
European journal of marketing : EJM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International small business journal : researching entrepreneurship
3
Journal of entrepreneurship in emerging economies
3
Marketing i menedžment innovacij : m&mi
3
SpringerLink / Bücher
3
Asia Pacific journal of marketing and logistics
2
Contemporary social and economic problems in Japan and Germany
2
Entrepreneurial business and economics review : EBER
2
International business and economics research journal
2
International business review : the official journal of the European International Business Academy
2
International journal of entrepreneurial venturing : IJEV
2
International journal of innovation management
2
International journal of internet marketing and advertising : IJIMA
2
International marketing review
2
Journal of international food & agribusiness marketing
2
Journal of marketing management : MM
2
Journal of small business strategy
2
Marketing intelligence & planning
2
Research at the marketing-entrepreneurship interface
2
Small enterprise research : SER ; the Journal of SEAANZ
2
Springer eBook Collection
2
Tacis
2
The journal of business & industrial marketing
2
The journal of retail marketing management research : JRMMR
2
The marketing review
2
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
2
A general perspective
1
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ECONIS (ZBW)
12
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1
Customer-centric influence of entrepreneurial marketing on business performance of hotels in Nigeria during the COVID-19 crisis
Manishimwe, Theoneste
;
Raimi, Lukman
;
Azubuike, Chidnma …
- In:
Journal of revenue and pricing management
21
(
2022
)
6
,
pp. 668-683
Persistent link: https://www.econbiz.de/10013463861
Saved in:
2
Price sensitivities of the consumer in a tourist market
Button, Dixie
- In:
Journal of revenue and pricing management
21
(
2022
)
3
,
pp. 291-298
Persistent link: https://www.econbiz.de/10013258155
Saved in:
3
Developing entrepreneurial and employability attributes through marketing projects with SMEs
O'Leary, Simon
- In:
Journal of research in marketing and entrepreneurship : JRME
19
(
2017
)
1
,
pp. 77-90
Persistent link: https://www.econbiz.de/10011754232
Saved in:
4
Entrepreneurial marketing behaviours : impact of firm age, firm size and firm’s founder
Kilenthong, Pitsamorn
;
Hultman, Claes M.
;
Hills, Gerald E.
- In:
Journal of research in marketing and entrepreneurship : JRME
18
(
2016
)
1
,
pp. 127-145
Persistent link: https://www.econbiz.de/10011598741
Saved in:
5
Small but sophisticated : entrepreneurial marketing and SME approaches to brand management
Renton, Michelle
;
Daellenbach, Urs S.
;
Davenport, Sally
; …
- In:
Journal of research in marketing and entrepreneurship : JRME
17
(
2015
)
2
,
pp. 149-164
Persistent link: https://www.econbiz.de/10011439551
Saved in:
6
Beyond rhetoric : re-thinking entrepreneurial marketing from a practice perspective
Gross, Nicole
;
Carson, David
;
Jones, Rosalind
- In:
Journal of research in marketing and entrepreneurship : JRME
16
(
2014
)
2
,
pp. 105-127
Persistent link: https://www.econbiz.de/10010465789
Saved in:
7
The entrepreneurial marketing domain : a citation and co-citation analysis
Kraus, Sascha
;
Filser, Matthias
;
Eggers, Fabian
;
Hills, …
- In:
Journal of research in marketing and entrepreneurship : JRME
14
(
2012
)
1
,
pp. 6-26
Persistent link: https://www.econbiz.de/10009660962
Saved in:
8
Contextual marketing : a conceptualisation of the meaning and operation of a language for marketing in context
Deacon, Jonathan H.
;
Harris, Jackie
- In:
Journal of research in marketing and entrepreneurship : JRME
13
(
2011
)
2
,
pp. 146-160
Persistent link: https://www.econbiz.de/10009507690
Saved in:
9
Entrepreneurial and SME marketing
Gilmore, Audrey
- In:
Journal of research in marketing and entrepreneurship : JRME
13
(
2011
)
2
,
pp. 137-145
Persistent link: https://www.econbiz.de/10009507692
Saved in:
10
Entrepreneurial marketing and the Web 2.0 interface
Jones, Brian
- In:
Journal of research in marketing and entrepreneurship : JRME
12
(
2010
)
2
,
pp. 143-152
Persistent link: https://www.econbiz.de/10008757397
Saved in:
1
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