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language:"eng"
~isPartOf:"Journal of strategic marketing"
~subject:"Emerging economies"
~subject:"Marketing management"
~subject:"Marketingmanagement"
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Emerging economies
Marketing management
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Marketing
26
marketing
11
Beziehungsmarketing
5
Business start-up
5
Entrepreneurship
5
Entrepreneurship approach
5
Relationship marketing
5
Strategic management
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Strategisches Management
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entrepreneurial marketing
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market orientation
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Akaka, Melissa Archpru
1
Baig, Ahmed S.
1
Blackson, Charles
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Buccieri, Dominic
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Journal of strategic marketing
Journal of business research : JBR
57
Industrial marketing management : the international journal for industrial and high-tech firms
53
SpringerLink / Bücher
26
European journal of marketing : EJM
22
Journal of marketing management : MM
21
Journal of marketing
18
Journal of business-to-business marketing
17
The journal of business & industrial marketing
17
Journal of Islamic marketing : JIMA
16
Marketing intelligence & planning
16
Marketing theory
15
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Springer eBook Collection
14
AMS review : official publication of the Academy of Marketing Science
13
Business horizons
13
Journal of the Academy of Marketing Science
13
Journal of research in marketing and entrepreneurship : JRME
12
McGraw-Hill/Irwin series in marketing
12
International journal of islamic marketing and branding
10
Journal of marketing communications
10
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Journal of Islamic marketing
9
Journal of research in marketing and entrepreneurship
9
OECD Health Statistics
9
Springer eBook Collection / Business and Management
9
Cogent business & management
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Journal of macromarketing
8
Palgrave Studies of Marketing in Emerging Economies
8
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
7
European research studies
7
International journal of wine business research : IJWBR
7
Journal of business ethics : JOBE
7
Series / American Marketing Association
7
EBSCOhost eBook Collection
6
International marketing review
6
Journal of business strategy
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Review of marketing research
6
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ECONIS (ZBW)
19
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1
Tobin's Q approximation as a metric of firm performance : an empirical evaluation
Butt, Moeen Naseer
;
Baig, Ahmed S.
;
Seyyed, Fazal Jawad
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 532-548
Persistent link: https://www.econbiz.de/10014304911
Saved in:
2
Innovation and differentiation of emerging market international new ventures the role of entrepreneurial marketing
Buccieri, Dominic
;
Javalgi, Rajshekhar (Raj) G.
;
Gross, …
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 549-577
Persistent link: https://www.econbiz.de/10014304915
Saved in:
3
Houdini's magical marketing strategies
Weinstein, Art
- In:
Journal of strategic marketing
30
(
2022
)
7
,
pp. 691-702
Persistent link: https://www.econbiz.de/10013492881
Saved in:
4
The dimensionality of the market orientation construct
Crick, James M.
- In:
Journal of strategic marketing
29
(
2021
)
4
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012515859
Saved in:
5
Unfolding market vision quality : understanding its dimensions, drivers, and before-launch performance
Thongpravati, Onnida
;
Reid, Mike
;
Dobele, Angela R.
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 123-135
Persistent link: https://www.econbiz.de/10012202798
Saved in:
6
The impact of entrepreneurial marketing on innovative marketing performance in small- and medium-sized companies
Rezvani, Mehran
;
Fathollahzadeh, Zeinab
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 136-148
Persistent link: https://www.econbiz.de/10012202799
Saved in:
7
Between saying and doing is the ocean : an empirical exploration of the gap between strategic marketing plans and their implementation in the life sciences industry
Smith, Brian D.
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 38-49
Persistent link: https://www.econbiz.de/10012202442
Saved in:
8
Diffusing market orientation to drive marketing capital : evidence from Vietnam
Nguyen Dinh Tho
;
Nguyen Thi Mai Trang
;
Shultz, Clifford J.
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 520-531
Persistent link: https://www.econbiz.de/10011976047
Saved in:
9
Case study: how a business school blog can build stakeholder relationships and create added value in an MBA marketing program
Weinstein, Art T.
;
McFarlane, Donovan A.
- In:
Journal of strategic marketing
25
(
2017
)
2
,
pp. 101-113
Persistent link: https://www.econbiz.de/10011742934
Saved in:
10
The quantitative strategic planning matrix : a new marketing tool
David, Meredith E.
;
David, Fred R.
;
Davod, Forest R.
- In:
Journal of strategic marketing
25
(
2017
)
4
,
pp. 342-352
Persistent link: https://www.econbiz.de/10011871399
Saved in:
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