//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~isPartOf:"Legends in marketing"
~person:"Sheth, Jagdish N."
~subject:"Consumer behaviour"
~subject:"Gerald Zaltman"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Gerald Zaltman
Marketing
12
Economic history
6
Wirtschaftsgeschichte
6
Scientists
5
Wissenschaftler
5
Marketing theory
4
Marketingtheorie
4
Konsumentenverhalten
3
Marketing management
2
Marketingmanagement
2
Naresh K. Malhotra
2
Scientific method
2
Wissenschaftliche Methode
2
Computer-assisted marketing
1
Data collection method
1
Erhebungstechnik
1
IT-gestütztes Marketing
1
Information technology
1
Informationstechnik
1
Innovation
1
Jagdish N. Sheth
1
Social change
1
Sozialer Wandel
1
Theorie
1
Theory
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Book / Working Paper
7
Type of publication (narrower categories)
All
Collection of articles written by one author
7
Sammlung
7
Collection of articles of several authors
6
Sammelwerk
6
Aufsatzsammlung
1
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
Author
All
Sheth, Jagdish N.
Zaltman, Gerald
5
Krishnan, Balaji C.
2
Andreasen, Alan R.
1
Bagozzi, Richard P.
1
Barabba, Vincent P.
1
Coulter, Robin A.
1
Deshpandé, Rohit
1
Hirschman, Elizabeth Caldwell
1
Jaworski, Bernard J.
1
Johnston, Wesley J.
1
Kohli, Ajay Kumar
1
Kotler, Philip
1
LaTour, Kathryn A.
1
Lin, Nan
1
Maclnnis, Deborah J.
1
Moorman, Christine
1
Olson, Jerry C.
1
Pinson, Christian
1
Smith, Daniel C.
1
Venkatesh, Alladi
1
Vertinsky, Ilan B.
1
Wallendorf, Melanie
1
Wathieu, Luc
1
Yadav, Manjit S.
1
more ...
less ...
Published in...
All
Legends in marketing
Legends in consumer behavior
4
Handbook of relationship marketing
1
Journal of macromarketing
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Planned social change and the diffusion of innovation
Zaltman, Gerald
;
Bagozzi, Richard P.
;
Andreasen, Alan R.
; …
-
2018
Persistent link: https://www.econbiz.de/10011899968
Saved in:
2
Zaltman metaphor elicitation technique
Zaltman, Gerald
;
Venkatesh, Alladi
;
Hirschman, …
-
2018
Persistent link: https://www.econbiz.de/10011899977
Saved in:
3
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
4
Marketing management
Zaltman, Gerald
;
Maclnnis, Deborah J.
;
Smith, Daniel C.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900063
Saved in:
5
Marketing theory
Zaltman, Gerald
;
Kohli, Ajay Kumar
;
Deshpandé, Rohit
; …
-
2018
Persistent link: https://www.econbiz.de/10011900067
Saved in:
6
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
Saved in:
7
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->