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~isPartOf:"McGraw-Hill/Irwin series in marketing"
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Marketing
15
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Hartley, Steven W.
3
Kerin, Roger A.
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Rudelius, William
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2
Piercy, Nigel
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McGraw-Hill/Irwin series in marketing
SpringerLink / Bücher
138
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
59
Springer eBook Collection
48
Staff Paper
44
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
35
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32
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Springer eBook Collection / Business and Management
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Foundations and trends in marketing : FTMKT
26
Edward Elgar E-Book Archive
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Legends in marketing
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Research Memoranda / Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization
20
Routledge interpretive marketing research
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Series / American Marketing Association
16
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15
Springer Proceedings in Business and Economics
14
EBSCOhost eBook Collection
13
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
13
Routledge studies in marketing
13
Industrial marketing management : the international journal for industrial and high-tech firms
12
Working paper / Department of Commerce, College of Business, Massey University
12
International series in quantitative marketing
11
Palgrave pivot
11
Review of marketing research
11
Routledge advances in management and business studies
11
Working paper series
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Zeszyty naukowe
11
Developments in marketing science: proceedings of the Academy of Marketing Science
10
Faculty & research / Insead : working paper series
10
Management for Professionals
10
NBER working paper series
10
Prace naukowe Akademii Ekonomicznej Imienia Oskara Langego we Wrocławiu
10
Research
10
Always learning
9
ERIM report series research in management
9
Marketing intelligence & planning
9
OECD Health Statistics
9
SAGE library in marketing
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ECONIS (ZBW)
15
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date (oldest first)
1
Strategic marketing
Cravens, David W.
;
Piercy, Nigel
-
2006
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10002365243
Saved in:
2
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Berkowitz, Eric N.
; …
-
2006
-
8. ed., internat. ed
Persistent link: https://www.econbiz.de/10002479807
Saved in:
3
Business marketing : connecting strategy, relationships, and learning
Dwyer, F. Robert
;
Tanner, John F.
-
2006
-
3. ed.
Persistent link: https://www.econbiz.de/10001689787
Saved in:
4
Marketing management : a strategic, decision-making approach
Mullins, John W.
;
Walker, Orville C.
;
Boyd, Harper W.
; …
-
2005
-
5. ed
Persistent link: https://www.econbiz.de/10001795505
Saved in:
5
Business marketing
Bingham, Frank G.
;
Gomes, Roger
;
Knowles, Patricia A.
-
2005
-
3rd ed
Persistent link: https://www.econbiz.de/10001792058
Saved in:
6
Product management
Lehmann, Donald R.
-
2005
-
4th ed., internat. ed.
Persistent link: https://www.econbiz.de/10002070967
Saved in:
7
Marketing management : text and cases
Lal, Rajiv
;
Quelch, John A.
;
Rangan, V. Kasturi
-
2005
Persistent link: https://www.econbiz.de/10001880264
Saved in:
8
Marketing : the core
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2004
Persistent link: https://www.econbiz.de/10003215260
Saved in:
9
Marketing ; Book
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2004
Persistent link: https://www.econbiz.de/10003215288
Saved in:
10
Marketing : principles & perspectives
Bearden, William O.
;
Ingram, Thomas N.
;
LaForge, Raymond W.
-
2004
-
4. ed, international ed.
Persistent link: https://www.econbiz.de/10001700495
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