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language:"eng"
~isPartOf:"The journal of consumer marketing"
~language:"spa"
~source:"econis"
~subject:"United States"
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Marketing
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Consumer behaviour
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The journal of consumer marketing
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing management : MM
17
Journal of business research : JBR
14
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Political marketing in the United States
13
Journal of marketing education : JME
11
Journal of marketing
10
American journal of agricultural economics
8
Does marketing need reform? : fresh perspectives on the future
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
8
Series / American Marketing Association
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of business ethics : JOBE
7
Journal of historical research in marketing
7
Marketing intelligence & planning
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
Australasian marketing journal
5
Enterprise & society : the international journal of business history
5
History of marketing thought ; Volume 3
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
The marketing review
5
Working paper / National Bureau of Economic Research, Inc.
5
AMS review : official publication of the Academy of Marketing Science
4
After sixty : marketing to baby boomers reaching their big transition years
4
Business horizons
4
Electronic markets : the international journal on networked business
4
European journal of marketing : EJM
4
Journal of business strategy
4
Journal of financial services marketing : JFSM
4
Journal of food products marketing
4
Marketing theory
4
SpringerLink / Bücher
4
Applied economics
3
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ECONIS (ZBW)
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1
Bridging marketing's intentions and consumer perceptions
Kachersky, Luke
;
Lerman, Dawn
- In:
The journal of consumer marketing
30
(
2013
)
7
,
pp. 544-552
Persistent link: https://www.econbiz.de/10010232019
Saved in:
2
Marketing challenges in serving Millennials
Pitta, Dennis
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009541777
Saved in:
3
Healthy brands : establishing brand credibility, commitment and connection among consumers
Kemp, Elyria
;
Bui, M̃y
- In:
The journal of consumer marketing
28
(
2011
)
6
,
pp. 429-437
Persistent link: https://www.econbiz.de/10009407564
Saved in:
4
Perceived health benefits and food purchasing decisions
Darian, Jean C.
;
Tucci, Louis
- In:
The journal of consumer marketing
28
(
2011
)
6
,
pp. 421-428
Persistent link: https://www.econbiz.de/10009407566
Saved in:
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