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language:"eng"
~language:"pol"
~subject:"Retail trade"
~subject:"Theory"
~type_genre:"Reprint"
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Retail trade
Theory
Marketing
79
USA
15
United States
15
Marketing theory
12
Marketingtheorie
12
Marketingmanagement
11
Marketing management
10
Theorie
6
Brand management
5
Globalisierung
5
Globalization
5
Markenführung
5
Beziehungsmarketing
4
Business ethics
4
Consumer behaviour
4
Criticism
4
Developing countries
4
Development theory
4
Entwicklungsländer
4
Entwicklungstheorie
4
Konsumentenverhalten
4
Kritik
4
Relationship marketing
4
Unternehmensethik
4
Welt
4
World
4
Brand image
3
Einzelhandel
3
Firm performance
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Markenimage
3
Organisationsstruktur
3
Organizational structure
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Performance measurement
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Performance-Messung
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Unternehmenserfolg
3
1945-2008
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2
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Butler, Patrick
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Doyle, Peter
1
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Leeflang, Peter
1
Melé Carné, Domènec
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History of marketing thought ; Volume 3
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1
International marketing ; Vol. 1
1
Learning by populations of organizations
1
The Harvard business review paperback series
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The development of critical perspectives in marketing
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ECONIS (ZBW)
9
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1
Marketing as technique : the influence of marketing on the meanings of consumption
Moorman, Christine
-
2009
Persistent link: https://www.econbiz.de/10003832338
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2
Marketing problems : from analysis to decision
Butler, Patrick
-
2009
Persistent link: https://www.econbiz.de/10003794752
Saved in:
3
Building models for marketing decisions : past, present and future
Leeflang, Peter
;
Wittink, Dick R.
-
2009
Persistent link: https://www.econbiz.de/10003794765
Saved in:
4
Corporate social responsibility theories : mapping the territory
Garriga, Elisabet
;
Melé Carné, Domènec
-
2009
Persistent link: https://www.econbiz.de/10003919598
Saved in:
5
Harvard business review on retailing and merchandising
2008
-
[Reprint]
Persistent link: https://www.econbiz.de/10003725810
Saved in:
6
The law of retail gravitation
Reilly, William J.
-
2008
Persistent link: https://www.econbiz.de/10003644183
Saved in:
7
New laws of retail gravitation
Converse, Paul D.
-
2008
Persistent link: https://www.econbiz.de/10003644190
Saved in:
8
Evolution of the marketing organization : new forms for turbulent environments
Achrol, Ravi S.
-
2008
Persistent link: https://www.econbiz.de/10003798281
Saved in:
9
Valuing marketing's contribution
Doyle, Peter
-
2008
Persistent link: https://www.econbiz.de/10003654959
Saved in:
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