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language:"eng"
~person:"Chacko, Pearly Saira"
~source:"econis"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
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conspicuous consumption
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materialism
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Chacko, Pearly Saira
Shrum, L. J.
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Asian Academy of Management journal : AAMJ
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International journal of Indian culture and business management
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ECONIS (ZBW)
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Assessing the relationship between materialism and conspicuous consumption : validation in the indian context
Chacko, Pearly Saira
;
Prashar, Sanjeev
;
Ramanathan, …
- In:
Asian Academy of Management journal : AAMJ
23
(
2018
)
2
,
pp. 143-159
Persistent link: https://www.econbiz.de/10012056805
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2
Desire and likeliness to buy luxury products : mapping perceptions using multi-dimensional scaling
Chacko, Pearly Saira
;
Ramanathan, Hareesh N.
;
Prashar, …
- In:
International journal of Indian culture and business …
18
(
2019
)
2
,
pp. 123-136
Persistent link: https://www.econbiz.de/10012118918
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