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language:"hun"
~language:"eng"
~subject:"Theorie"
~type_genre:"Bibliografie"
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Advertising and Consumer Psychology Conference <23, 2004, Montréal>
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Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in...
Kardes, Frank R.
(
ed.
);
Herr, Paul M.
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10002454921
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2
Buyer behaviour : a multi-cultural approach
Plessis, P. J. du
(
contributor
);
Rousseau, G. G.
(
contributor
)
-
2003
-
3rd ed
Persistent link: https://www.econbiz.de/10003139209
Saved in:
3
Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
Kroeber-Riel, Werner
(
honouree
)
-
1994
Persistent link: https://www.econbiz.de/10000507908
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