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person:"Ahn, Taesoo"
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Ahn, Taesoo
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Forschungsberichte aus dem Lehrstuhl für Betriebswirtschaftslehre, insb. Marketing : Forschungsbericht
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Reihe: Marketing, Handel und Management
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Sport fans and their teams' redesigned logos : an examination of the moderating effect of team identification on attitude and purchase intention of team-logoed merchandise
Ahn, Taesoo
;
Suh, Young Ik
;
Lee, Jin Kyun
;
Pedersen, Paul M.
- In:
Journal of sport management : the official journal of …
27
(
2013
)
1
,
pp. 11-23
Persistent link: https://www.econbiz.de/10009719730
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Kaufverhalten im Social Shopping : eine Modellierung mithilfe von Logfile-Daten
Olbrich, Rainer
;
Holsing, Christian
-
2012
Persistent link: https://www.econbiz.de/10011403315
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3
Kaufverhaltensforschung in Social Shopping Communities : dargestellt unter Berücksichtigung einer Logfile-Analyse
Holsing, Christian
-
2012
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009655850
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