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person:"Bauer, Hans H."
~person:"Hauser, Ulrich"
~subject:"Theorie"
~type_genre:"Aufsatzsammlung"
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Erfolgreiches Markenmanagement : vom Wert einer Marke, ihrer Stärkung und Erhaltung
Hauser, Ulrich
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1997
Persistent link: https://www.econbiz.de/10000617778
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