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person:"Brettel, Malte"
~isPartOf:"Technology analysis & strategic management"
~person:"Lindgreen, Adam"
~type_genre:"Aufsatz in Zeitschrift"
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Technology analysis & strategic management
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of marketing management : MM
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The journal of business & industrial marketing
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Business horizons
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Corporate reputation review : an international journal
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Die Betriebswirtschaft : DBW
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Entrepreneurship, theory and practice : ET & P
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European management journal
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International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business economics : JBE
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Journal of business ethics : JOBE
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Journal of business research : JBR
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Journal of international marketing
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Journal of marketing
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Journal of strategic marketing
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Marketing letters : a journal of research in marketing
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Alignment of market orientation and innovation as a success factor : a five-country study
Brettel, Malte
;
Oswald, Monika
;
Flatten, Tessa
- In:
Technology analysis & strategic management
24
(
2012
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10009710080
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