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person:"Burmann, Christoph"
~isPartOf:"Scandinavian journal of management"
~person:"Hatch, Mary Jo"
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Scandinavian journal of management
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
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The Oxford handbook of corporate reputation
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Innovatives Markenmanagement
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Positive design and appreciative construction : from sustainable development to sustainable value
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The dynamics of corporate brand charisma : routinization and activation at Carlsberg IT
Hatch, Mary Jo
;
Schultz, Majken
- In:
Scandinavian journal of management
29
(
2013
)
2
,
pp. 147-162
Persistent link: https://www.econbiz.de/10009758008
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