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person:"Campo, Katia"
~type_genre:"Article in journal"
~type_genre:"Graue Literatur"
~type_genre:"Working Paper"
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Ladengestaltung
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Store design
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Campo, Katia
Grewal, Dhruv
10
Nordfält, Jens
7
Roggeveen, Anne L.
7
Lunardo, Renaud
6
Teller, Christoph
6
Willems, Kim
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Journal of retailing
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MO
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Research memorandum / METEOR, Universiteit Maastricht, Faculty of Economics and Business Administration
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ECONIS (ZBW)
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Which products are more responsive to in-store displays : utilitarian or hedonic?
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
; …
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 477-491
Persistent link: https://www.econbiz.de/10013256061
Saved in:
2
Effectiveness of in-store displays in a virtual store environment
Breugelmans, Els
;
Campo, Katia
-
2010
Persistent link: https://www.econbiz.de/10009502658
Saved in:
3
The effects of shelf display on online grocery choices
Breugelmans, Els
(
contributor
);
Campo, Katia
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003633776
Saved in:
4
Effectiveness of in-store displays in a virtual store environment
Breugelmans, Els
;
Campo, Katia
- In:
Journal of retailing
87
(
2011
)
1
,
pp. 75-89
Persistent link: https://www.econbiz.de/10009011970
Saved in:
5
Can in-store displays improve category sales and brand market share in online stores? A study on the overall effectiveness and differences between display types in an online FMCG c...
Breugelmans, Els
;
Campo, Katia
-
2008
Persistent link: https://www.econbiz.de/10003920804
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