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person:"Carroll, Craig E."
~person:"Hillenbrand, Carola"
~person:"Schaarschmidt, Mario"
~type_genre:"Aufsatz im Buch"
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Corporate reputation
4
Firmenimage
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Beziehungsmarketing
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identity
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image measurement
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Carroll, Craig E.
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Schaarschmidt, Mario
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Corporate reputation : managing opportunities and threats
1
Kompetenzmanagement in kleinen und mittelständischen Unternehmen : eine Frage der Betriebskultur?
1
Public Relations
1
Reputation Management
1
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ECONIS (ZBW)
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Public relations as image and reputation management
Murtarelli, Grazia
;
Romenti, Stefania
;
Carroll, Craig E.
-
2021
Persistent link: https://www.econbiz.de/10012504911
Saved in:
2
Mitarbeiterseitige Reputationskompetenz für die Nutzung sozialer Medien
Hoffend, Isabella
;
Schaarschmidt, Mario
;
Korflesch, …
- In:
Kompetenzmanagement in kleinen und mittelständischen …
,
(pp. 71-86)
.
2018
Persistent link: https://www.econbiz.de/10011735020
Saved in:
3
The role of the news media in corporate reputation management
Carroll, Craig E.
- In:
Corporate reputation : managing opportunities and threats
,
(pp. 199-216)
.
2011
Persistent link: https://www.econbiz.de/10009011392
Saved in:
4
Reputation in relationships
Money, Kevin
;
Hillenbrand, Carola
;
Downing, Steve
- In:
Reputation Management
,
(pp. 75-88)
.
2011
Persistent link: https://www.econbiz.de/10009271989
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