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person:"Douglas, Susan P."
~person:"Cleveland, Mark"
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Douglas, Susan P.
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International marketing review
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Identity, demographics, and consumer behaviors : international market segmentation across product categories
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
28
(
2011
)
3
,
pp. 244-266
Persistent link: https://www.econbiz.de/10009242880
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2
The role of context in assessing international marketing opportunities
Douglas, Susan P.
;
Craig, C. S.
- In:
International marketing review
28
(
2011
)
2
,
pp. 150-162
Persistent link: https://www.econbiz.de/10009242900
Saved in:
3
Cosmopolitanism, individual-level values and cultural-level values : a cross-cultural study
Cleveland, Mark
;
Erdoğan, Seçil
;
Arıkan, Gülay
; …
- In:
Journal of business research : JBR
64
(
2011
)
9
,
pp. 934-943
Persistent link: https://www.econbiz.de/10009241424
Saved in:
4
Global marketing strategy : past, present, and future
Douglas, Susan P.
;
Craig, C. S.
- In:
The past, present and future of international business …
,
(pp. 431-457)
.
2010
Persistent link: https://www.econbiz.de/10008656875
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