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person:"Drees, Norbert"
~subject:"Arzneimittelmarkt"
~subject:"Customer satisfaction"
~subject:"Marketing management"
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Arzneimittelmarkt
Customer satisfaction
Marketing management
Marketingmanagement
19
Deutschland
9
Germany
8
Marketing
6
Online-Marketing
3
Target group
3
Zielgruppe
3
Advertising planning
2
Werbeplanung
2
Airline
1
Alter
1
Arzneimittel
1
Ausländer
1
Automotive industry
1
Beziehungsmarketing
1
Branche
1
Brand
1
Brand management
1
China
1
Consultancy services
1
Consumer behaviour
1
Corporate culture
1
Crowdsourcing
1
Dienstleistungsqualität
1
Dienstleistungssektor
1
Discounter
1
Discounters
1
Exportmarketing
1
Fluggesellschaft
1
Food
1
Food retailing
1
Foreigners
1
Gender
1
Geschlecht
1
Geschlechterforschung
1
Insurance
1
International marketing
1
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Book / Working Paper
18
Article
1
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Graue Literatur
16
Non-commercial literature
16
Collection of articles of several authors
15
Sammelwerk
15
Aufsatzsammlung
2
Article in journal
1
Aufsatz in Zeitschrift
1
Festschrift
1
Hochschulschrift
1
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Language
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German
19
Author
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Drees, Norbert
Kotler, Philip
87
Bruhn, Manfred
82
Homburg, Christian
64
Meffert, Heribert
62
Pepels, Werner
46
Sheth, Jagdish N.
41
Kumar, V.
38
Keller, Kevin Lane
37
Esch, Franz-Rudolf
34
Kirchgeorg, Manfred
34
Bauer, Hans H.
32
Wiedmann, Klaus-Peter
32
Backhaus, Klaus
29
Tomczak, Torsten
29
Vrontis, Demetris
29
Kitchen, Philip J.
28
Albers, Sönke
27
Kerin, Roger A.
27
Kleinaltenkamp, Michael
26
Berndt, Ralph
25
Kuß, Alfred
25
Piercy, Nigel
25
Burmann, Christoph
24
O'Cass, Aron
24
Melewar, T. C.
22
Varadarajan, Rajan
22
Armstrong, Gary
21
Balmer, John M. T.
21
Diller, Hermann
21
Fantapié Altobelli, Claudia
21
Hartley, Steven W.
21
Hinson, Robert
21
Morgan, Neil A.
21
Rajagopal
21
Schultz, Don E.
21
Fritz, Wolfgang
20
Hult, G. Tomas M.
20
Madhani, Pankaj M.
20
Peter, Jerome Paul
20
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Institution
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Fachhochschule Erfurt / Fachbereich Wirtschaftswissenschaft
1
Published in...
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Erfurter Hefte zum angewandten Marketing
17
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
Source
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ECONIS (ZBW)
19
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Produktpolitik: Verpackung
Kraus, David
-
2017
Persistent link: https://www.econbiz.de/10013424818
Saved in:
2
Branchenspezifisches Marketing
Selbach, Markus
;
Klenke, Kristin
-
2016
Persistent link: https://www.econbiz.de/10013424816
Saved in:
3
Crowdsourcing
Drees, Norbert
(
ed.
);
Janczikowsky, Sven
(
contributor
); …
-
2015
Persistent link: https://www.econbiz.de/10013424812
Saved in:
4
Zielgruppenmarketing
Drees, Norbert
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010472951
Saved in:
5
Branchenspezifisches Marketing
Drees, Norbert
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010472953
Saved in:
6
Pharmamarketing
Drees, Norbert
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010338960
Saved in:
7
Kommunikationspolitik
Drees, Norbert
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010211001
Saved in:
8
Branchenspezifisches Marketing
Drees, Norbert
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009523602
Saved in:
9
Branchenspezifisches Marketing
Drees, Norbert
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009236131
Saved in:
10
Mobile Marketing
Drees, Norbert
(
ed.
);
Jänicke, Jennifer
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10013424808
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