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person:"Fink, Janet S."
~subject:"Gender"
~subject:"Sports marketing"
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Fink, Janet S.
Jetter, Michael
4
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International journal of sports marketing & sponsorship
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Sport management review
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
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ECONIS (ZBW)
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The impact of gender expression on female athlete endorser effectiveness
Parker, Heidi M.
;
Mudrick, Michael T.
;
Fink, Janet S.
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
4
,
pp. 264-274
Persistent link: https://www.econbiz.de/10012000642
Saved in:
2
Patriotism, national athlets and intention to purchase international sports products
Rocha, Claudio M.
;
Fink, Janet S.
- In:
International journal of sports marketing & sponsorship
16
(
2014/15
)
2
,
pp. 138-152
Persistent link: https://www.econbiz.de/10011289385
Saved in:
3
Female athletes, women's sport, and the sport media commercial complex : have we really "come a long way, baby"?
Fink, Janet S.
- In:
Sport management review
18
(
2015
)
3
,
pp. 331-342
Persistent link: https://www.econbiz.de/10011381858
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