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person:"Fischer, Peter"
~person:"Chen, Yu-shan"
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Digital Signage : werbliche Kommunikation am Point of Sale auf Flachbildschirmen ; theoretische Hintergründe, Aufgaben und Wirkungsmessungen
Fischer, Peter
-
2010
Persistent link: https://www.econbiz.de/10009235780
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Origins of green innovations : the differences between proactive and reactive green innovations
Chen, Yu-shan
;
Chang, Ching-hsun
;
Wu, Feng-shang
- In:
Management decision : MD
50
(
2012
)
3
,
pp. 368-398
Persistent link: https://www.econbiz.de/10009546837
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