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person:"Fournier, Mauricette"
~person:"Ferguson, Shelagh"
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Arts marketing : an international journal ; AM
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Labellisation et mise en marque des territoires : [colloque international, Clermont-Ferrand, 8-9-10 novembre 2011]
Fournier, Mauricette
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010520470
Saved in:
2
Understanding value from arts sponsorship : a social exchange theory perspective
Tyrie, Anna
;
Ferguson, Shelagh
- In:
Arts marketing : an international journal ; AM
3
(
2013
)
2
,
pp. 131-153
Persistent link: https://www.econbiz.de/10010233204
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