//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Günter, Bernd"
~isPartOf:"Journal of international marketing"
~person:"Palmatier, Robert W."
~person:"Verhoef, Peter C."
~person:"Wiedmann, Klaus-Peter"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Customer orientation"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
3
International marketing
3
Internationales Marketing
3
Marketing management
3
Marketingmanagement
3
Relationship marketing
3
relationship marketing
3
culture
2
international marketing
2
Consumer behaviour
1
International market entry
1
Internationaler Markteintritt
1
Internet marketing
1
Konsumentenverhalten
1
Kundenbindungsprogramm
1
Loyalty program
1
Marketing
1
Online-Marketing
1
customer engagement
1
customer relationships
1
digital marketing
1
economic development
1
hybrid strategies
1
international market entry
1
loyalty programs
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Günter, Bernd
Palmatier, Robert W.
Verhoef, Peter C.
Wiedmann, Klaus-Peter
Kumar, V.
4
Aykol, Bilge
3
Leonidou, Leonidas C.
3
Christodoulides, Paul
2
Fotiadis, Thomas A.
2
Griffith, David A.
2
Hewett, Kelly
2
Hult, G. Tomas M.
2
Lages, Luis Filipe
2
Pansari, Anita
2
Samiee, Saeed
2
Alden, Dana
1
Asiati, Diah Isnaini
1
Beck, Joshua T.
1
Carey, Lindsey Drylie
1
Chabowski, Brian R.
1
Chapman, Kelly
1
Chen, Jie
1
Chen, Qimei
1
Chmura, Thorsten
1
Connell, Cara
1
Diallo, Mbaye Fall
1
Djelassi, Souad
1
Eisend, Martin
1
Eisingerich, Andreas B
1
Gao, Tao
1
Godefroit-Winkel, Delphine
1
Gupta, Shaphali
1
Herk, Hester van
1
Ho, Candy K. Y.
1
Hoffmann, Stefan
1
Homburg, Christian
1
Hoppner, Jessica J.
1
Hortinha, Paula
1
Hu, Miao
1
Hui, Michael K.
1
Huong Thi Thanh Tran
1
Kannan, P. K.
1
Karjaluoto, Heikki
1
more ...
less ...
Published in...
All
Journal of international marketing
Schriftenreihe Marketing, Management
13
Journal of marketing
12
Journal of the Academy of Marketing Science
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Jahrbuch der Absatz- und Verbrauchsforschung
4
Journal of retailing
4
ERIM report series research in management
3
Journal of service research : JSR
3
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
3
European management journal
2
Handbook of marketing strategy
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of retailing and consumer services
2
MSI reports : working paper series
2
Marketing : ZFP ; journal of research and management
2
Research
2
Routledge studies in marketing
2
Springer eBook Collection / Business and Economics
2
SpringerLink / Bücher
2
The journal of brand management : an international journal
2
Zeitschrift für Energiewirtschaft : ZfE
2
AMS review : official publication of the Academy of Marketing Science
1
Customer engagement : contemporary issues and challenges
1
Customer engagement marketing
1
ERIM Report Series Reference
1
Edward Elgar E-Book Archive
1
Energiewirtschaftliche Tagesfragen : et ; Zeitschrift für Energiewirtschaft, Recht, Technik und Umwelt
1
Erfolgsfaktor Mitarbeiter : wirksames Personalmanagement für Kulturbetriebe
1
Foundations and trends in marketing : FTMKT
1
Gabler-Edition Wissenschaft / Business-to-Business-Marketing
1
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
1
Handbook of business-to-business marketing
1
Handbook of research on customer equity in marketing
1
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
1
Journal of business research : JBR
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing research : JMR
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Customer engagement in international markets
Steinhoff, Lena
;
Liu, Juanyi
;
Li, Xiaoling
;
Palmatier, …
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10014233447
Saved in:
2
International market entry strategies : relational, digital, and hybrid approaches
Watson, George F., IV.
;
Weaven, Scott
;
Perkins, Helen
; …
- In:
Journal of international marketing
26
(
2018
)
1
,
pp. 30-60
Persistent link: https://www.econbiz.de/10011848797
Saved in:
3
Understanding relationship marketing and loyalty program effectiveness in global markets
Beck, Joshua T.
;
Chapman, Kelly
;
Palmatier, Robert W.
- In:
Journal of international marketing
23
(
2015
)
3
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011341904
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->