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person:"Ganz, Walter"
~subject:"Relationship marketing"
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Ganz, Walter
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Forschungs- und Technologiemanagement : Potenziale nutzen - Zukunft gestalten
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Kundenorientiertes Dienstleistungsmanagament als Gestaltungsaufgabe für die Unternehmensführung
Spath, Dieter
;
Ganz, Walter
;
Schreiner, Peter
- In:
Forschungs- und Technologiemanagement : Potenziale …
,
(pp. 281-287)
.
2004
Persistent link: https://www.econbiz.de/10002104198
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