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person:"Gassmann, Oliver"
~person:"Belitz, Heike"
~subject:"Relationship marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie"
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Gassmann, Oliver
Belitz, Heike
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International journal of technology management : IJTM
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ECONIS (ZBW)
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Negative side effects of customer integration
Gassmann, Oliver
;
Kausch, Christoph
;
Enkel, Ellen
- In:
International journal of technology management : IJTM
50
(
2010
)
1
,
pp. 43-63
Persistent link: https://www.econbiz.de/10003964520
Saved in:
2
Open Innovation : die Öffnung des Innovationsprozesses erhöht das Innovationspotenzial
Gassmann, Oliver
;
Enkel, Ellen
- In:
Zeitschrift Führung + Organisation : ZfO
75
(
2006
)
3
,
pp. 132-138
Persistent link: https://www.econbiz.de/10003332461
Saved in:
3
Managing customer oriented research
Zedtwitz, Maximilian von
;
Gassmann, Oliver
- In:
International journal of technology management : IJTM
24
(
2002
)
2/3
,
pp. 165-193
Persistent link: https://www.econbiz.de/10001707737
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