//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Gebauer, Heiko"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Backhaus, Klaus"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Leistungsbündel"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
B-to-B-Marketing
1
Bundling strategy
1
Business-to-business marketing
1
Consumer behaviour
1
Customer service
1
Customized service packages
1
Dienstleistungsqualität
1
Industrial services
1
Konsumentenverhalten
1
Kundenservice
1
Leistungsbündel
1
Service quality
1
Willingness to pay
1
Zahlungsbereitschaftsanalyse
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Gebauer, Heiko
Backhaus, Klaus
Ulaga, Wolfgang
3
Worm, Stefan
2
Berry, Leonard L.
1
Bharadwaj, Sundar G.
1
Eggert, Andreas
1
Faramarzi, Ashkan
1
Meyer, Jeffrey
1
Reinartz, Werner J.
1
Shankar, Venkatesh
1
Steiner, Michael
1
more ...
less ...
Published in...
All
Journal of the Academy of Marketing Science
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of service management
5
The journal of business & industrial marketing
3
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
2
Business strategy series
1
Electronic markets : the international journal on networked business
1
Erfolgreich mit After Sales Services : Geschäftsstrategien für Servicemanagement und Ersatzteillogistik
1
European management journal
1
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
1
International journal of Chinese culture and management : IJCCM
1
International journal of production economics
1
Journal of business research : JBR
1
Journal of business strategy
1
Journal of business-to-business marketing
1
Journal of service research : JSR
1
Marketing und Innovation in disruptiven Zeiten
1
Regional studies : official journal of the Regional Studies Association
1
SpringerLink / Bücher
1
Technological forecasting & social change : an international journal
1
Universia business review : UBR
1
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
1
Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWF ; Organ des VDI-Kompetenzfeldes Informationstechnik (VDI-KfIT)
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Do customized service packages impede value capture in industrial markets?
Steiner, Michael
;
Eggert, Andreas
;
Ulaga, Wolfgang
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10011453165
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->