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person:"Gerpott, Torsten J."
~isPartOf:"Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks"
~person:"Polsa, Pia"
~person:"Tähtinen, Jaana"
~subject:"Empirische Methode"
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Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
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Do mobile CRM services appeal to loyalty program customers?
Liljander, Veronica
;
Polsa, Pia
;
Forsberg, Kim
- In:
Emergent strategies for e-business processes, services, …
,
(pp. 59-76)
.
2009
Persistent link: https://www.econbiz.de/10003950306
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