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person:"Gospodinov, Nikolaj"
~isPartOf:"Jahrbuch der Absatz- und Verbrauchsforschung"
~person:"Dawod, Abdaljbbar B. A."
~person:"Goebel, Jan"
~person:"Högl, Siegfried"
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Jahrbuch der Absatz- und Verbrauchsforschung
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
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VAR models in macroeconomics - new developments and applications : essays in honor of Christopher A. Sims
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Validierung von AD*VANTAGE®/ACT als Werbewirkungsindikator
Högl, Siegfried
;
Meyer, Susanna
;
Gierl, Heribert
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
49
(
2003
)
1
,
pp. 45-64
Persistent link: https://www.econbiz.de/10001759677
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