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person:"Grönroos, Christian"
~isPartOf:"Meddelanden från Svenska Handelshögskolan"
~person:"Füller, Johann"
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Meddelanden från Svenska Handelshögskolan
Journal of management information systems : JMIS
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation
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Vielfalt und Einheit in der Marketingwissenschaft : ein Spannungsverhältnis ; Hans H. Bauer zum 60. Geburtstag
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Making sense of value and value co-creation in service logic
Grönroos, Christian
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Voima, Päivi
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2011
Persistent link: https://www.econbiz.de/10009423349
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Towards service logic : the unique contribution of value co-creation
Grönroos, Christian
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2009
Persistent link: https://www.econbiz.de/10003932483
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