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person:"Gustafsson, Anders"
~subject:"Europe"
~subject:"Leistungsbündel"
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Leistungsbündel
Customer integration
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Kundenintegration
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Gustafsson, Anders
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Involving customers in new service development
1
Journal of service management
1
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ECONIS (ZBW)
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Idea generation : customer co-creation versus traditional market research techniques
Witell, Lars
;
Kristensson, Per
;
Gustafsson, Anders
; …
- In:
Journal of service management
22
(
2011
)
2
,
pp. 140-159
Persistent link: https://www.econbiz.de/10009155031
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2
The role of the customer in the development process
Sandén, Bodil
;
Gustafsson, Anders
;
Witell, Lars
- In:
Involving customers in new service development
,
(pp. 33-56)
.
2006
Persistent link: https://www.econbiz.de/10003593196
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