//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Hansen, Flemming"
~person:"Gröppel-Klein, Andrea"
~person:"Lundsteen, Steen"
~type_genre:"Book section"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Print advertising"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
4
Print advertising
4
Printwerbung
4
Werbewirkung
4
Advertising media
2
Deutschland
2
Estimation
2
Germany
2
Schätzung
2
Werbeträger
2
Consumers
1
Denmark
1
Dänemark
1
Perception
1
Sponsoring
1
Sponsorship
1
Theorie
1
Theory
1
Verbraucher
1
Wahrnehmung
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Book section
Aufsatz im Buch
4
Arbeitspapier
1
Article in journal
1
Aufsatz in Zeitschrift
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
more ...
less ...
Language
All
English
3
German
1
Author
All
Hansen, Flemming
Gröppel-Klein, Andrea
Lundsteen, Steen
Mulken, Margot van
6
Bajde, Domen
2
Cheng, Hong
2
Dianoux, Christian
2
Dobler, Christian
2
Enschot, Renske van
2
Gierl, Heribert
2
Hoeken, Hans
2
Linhart, Zdenek
2
Neijens, Peter
2
Schneider, Tanja
2
Shaw, Ping
2
Smit, Edith
2
Toorn, Lydia van
2
Vida, Irena
2
Adrion, Matthias
1
Aggarwal, Pankaj
1
Alozie, Emmanuel C.
1
Anderson, Simon P.
1
Ashley, Christy
1
Baasch, Stefanie
1
Banks, Ivana Bušljeta
1
Bao, Yeqing
1
Bauer, Hans H.
1
Belk, Russel W.
1
Bergen, Geertje van
1
Berti, Barbara
1
Bhutiani, Supriya Rahul
1
Bills, Emily
1
Blick, Paul
1
Bode, Sabine
1
Boerman, Sophie C.
1
Boggio, Cecilia
1
Boutsouki, Christina
1
Brashear-Alejandro, Thomas
1
Brune, Philipp
1
Calder, Bobby J.
1
more ...
less ...
Published in...
All
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
2
International advertising and communication : current insights and empirical findings
1
Werbe- und Markenforschung : Meilensteine - State of the art - Perspektiven ; Günter Schweiger zum 65. Geburtstag
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Interview based STAS and the effect of print advertising
Hansen, Flemming
;
Olsen, Jørgen Kai
;
Lundsteen, Steen
- In:
International advertising and communication : current …
,
(pp. 23-41)
.
2006
Persistent link: https://www.econbiz.de/10003378098
Saved in:
2
Ist normal originell?: die Wirkung authentischer Werbemodels
Gröppel-Klein, Andrea
;
Spilski, Anja
- In:
Werbe- und Markenforschung : Meilensteine - State of …
,
(pp. 277-306)
.
2006
Persistent link: https://www.econbiz.de/10003415980
Saved in:
3
Interview based STAS and the effect of print advertising
Hansen, Flemming
;
Lundsteen, Steen
- In:
Advertising and communication : proceedings 4th …
,
(pp. 1-13)
.
2005
Persistent link: https://www.econbiz.de/10003283095
Saved in:
4
Efficiency of integrated sponsorship advertising
Dudzik, Thade
;
Gröppel-Klein, Andrea
- In:
Advertising and communication : proceedings 4th …
,
(pp. 193-203)
.
2005
Persistent link: https://www.econbiz.de/10003353801
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->