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person:"Herrmann, Andreas"
~person:"Mattila, Anna S."
~person:"Prentice, Catherine"
~person:"Töpfer, Armin"
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Beziehungsmarketing
145
Relationship marketing
145
Consumer behaviour
62
Konsumentenverhalten
62
Customer satisfaction
49
Kundenzufriedenheit
49
Dienstleistungsqualität
39
Service quality
39
Theorie
32
Theory
32
Deutschland
26
Germany
26
Beschwerdemanagement
13
Complaint management
13
Gambling
13
Glücksspiel
13
Kundenorientierung
11
Quality management
11
Qualitätsmanagement
11
Brand management
10
Markenführung
10
Customer engagement
9
Kundenbindungsprogramm
9
Loyalty program
9
Market research
9
Marktforschung
9
Product management
9
Produktmanagement
9
Verbraucherzufriedenheit
9
Brand image
8
Kundenbindung
8
Markenimage
8
Measurement
8
Messung
8
Unternehmen
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Customer loyalty
7
Product quality
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Produktqualität
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German
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Herrmann, Andreas
Mattila, Anna S.
Prentice, Catherine
Töpfer, Armin
Bruhn, Manfred
124
Homburg, Christian
124
Kumar, V.
80
Huber, Frank
57
Verhoef, Peter C.
55
Han, Heesup
53
Bauer, Hans H.
50
Piller, Frank T.
48
Hollebeek, Linda D.
46
Stauss, Bernd
45
Krafft, Manfred
43
Palmatier, Robert W.
40
Gil Saura, Irene
37
Stock-Homburg, Ruth
37
Reichwald, Ralf
35
Wiedmann, Klaus-Peter
35
Hippner, Hajo
33
Smith, Alan D.
33
Hadwich, Karsten
32
Van den Poel, Dirk
32
Wilde, Klaus D.
32
Matzler, Kurt
31
Mittal, Vikas
31
Thaichon, Park
31
Evanschitzky, Heiner
30
Neslin, Scott A.
30
Svensson, Göran
30
Kleinaltenkamp, Michael
29
Georgi, Dominik
28
Loureiro, Sandra Maria Correia
28
Reinartz, Werner J.
28
Belz, Christian
27
Eggert, Andreas
27
Grewal, Dhruv
27
Sheth, Jagdish N.
27
Walsh, Gianfranco
27
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CPC Deutschland GmbH <Heilbronn>
1
Trend-Forum <CPC Deutschland GmbH, Heilbronn, 1, 1996, Heilbronn>
1
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
20
International journal of hospitality management
13
Journal of retailing and consumer services
11
Journal of business research : JBR
6
The journal of services marketing
6
Journal of business economics : JBE
5
Journal of hospitality marketing & management
5
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
5
Services marketing quarterly
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Kundenorientierung von Banken : Strategien für Kundennähe und effektives Beziehungsmanagement
3
Cornell hospitality quarterly : CQ
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
Journal of service research
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Springer eBook Collection / Business and Economics
2
SpringerLink / Bücher
2
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
2
Zeitschrift für Planung : ZP
2
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Benchmarking - Weg zu unternehmerischen Spitzenleistungen : [18. und 19. Oktober 1996] ; [Internationale Fachtagung zum Thema "Benchmarking - Weg zu unternehmerischen Spitzenleistungen"]
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Die Bank
1
Die Betriebswirtschaft : DBW
1
Finanzwirtschaft
1
GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
1
Gabler Edition Wissenschaft / Forum Marketing
1
Handbook of hospitality marketing management
1
Handelsforschung
1
Harvard-Business-Manager : das Wissen der Besten
1
How to succeed in the digital age : strategies from 17 top managers
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of marketing research
1
Journal of retailing
1
Journal of service management
1
Journal of strategic marketing
1
Journal of vacation marketing
1
Journal of vacation marketing : an international journal
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ECONIS (ZBW)
145
USB Cologne (EcoSocSci)
5
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1
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
2
Supply chain management in the insurance industry : symmetrical and asymmetrical analysis
Prentice, Catherine
;
Dominique-Ferreira, Sergio
;
Wang, …
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2505-2518
Persistent link: https://www.econbiz.de/10014472004
Saved in:
3
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
4
Mind, service quality, relationship with airlines
Prentice, Catherine
;
Hsiao, Aaron
;
Wang, Xuequn
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 212-234
Persistent link: https://www.econbiz.de/10014303192
Saved in:
5
The effect of smart shopper self-perceptions on word-of-mouth behaviors in the loyalty reward program context
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 243-266
Persistent link: https://www.econbiz.de/10012800229
Saved in:
6
Can customer relationships backfire? : how relationship norms shape moral obligation in cancelation behavior
Shuqair, Saleh
;
Pinto, Diego Costa
;
Cruz-Jesus, Frederico
; …
- In:
Journal of business research : JBR
151
(
2022
),
pp. 463-472
Persistent link: https://www.econbiz.de/10013459867
Saved in:
7
The role of memorable experience and emotional intelligence in senior customer loyalty to geriatric hotels
Prentice, Catherine
;
Dominique-Ferreira, Sergio
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209511
Saved in:
8
The influence of customer experience with automated games and social interaction on customer engagement and loyalty in casinos
Tuguinay, Jovanie A.
;
Prentice, Catherine
;
Moyle, Brent
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209579
Saved in:
9
The influence of gaming and non-gaming experience on customers' response to the casino
Prentice, Catherine
;
Ji, Chunli
;
Li, Kefang
- In:
Journal of vacation marketing
28
(
2022
)
4
,
pp. 455-468
Persistent link: https://www.econbiz.de/10013387788
Saved in:
10
Linking transaction-specific satisfaction and customer loyalty : the case of casino resorts
Ji, Chunli
;
Prentice, Catherine
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012431580
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