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person:"Hippner, Hajo"
~person:"Georgi, Dominik"
~person:"Huber, Frank"
~subject:"Quality management"
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Quality management
Beziehungsmarketing
116
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Hippner, Hajo
Georgi, Dominik
Huber, Frank
Bruhn, Manfred
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5
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4
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4
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Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
1
Marketing : ZFP ; journal of research and management
1
Service quality and management
1
Zeitschrift für Planung : ZP
1
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ECONIS (ZBW)
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1
Datenqualitätsmanagement beim CRM
Wilde, Klaus D.
;
Leußer, Wolfgang
;
Hippner, Hajo
- In:
Das Wirtschaftsstudium : wisu ; Zeitschrift für …
37
(
2008
)
8/9
,
pp. 1180-1185
Persistent link: https://www.econbiz.de/10003747358
Saved in:
2
Kundenorientierte Produktgestaltung
Hertel, Günter
;
Virt, Wilfried
;
Huber, Frank
;
Akao, Yōji
-
2000
Persistent link: https://www.econbiz.de/10001463917
Saved in:
3
Sales-related benefit-analysis of service quality investments : the moderating role of customer relationship type
Bruhn, Manfred
;
Georgi, Dominik
- In:
Service quality and management
,
(pp. 277-300)
.
1999
Persistent link: https://www.econbiz.de/10001407700
Saved in:
4
Marktorientiertes Qualitätsmanagement - das Beispiel der Deutschen Bahn AG
Herrmann, Andreas
- In:
Zeitschrift für Planung : ZP
9
(
1998
)
2
,
pp. 181-198
Persistent link: https://www.econbiz.de/10001245887
Saved in:
5
Kundenbezogene Wirtschaftlichkeitsanalyse des Qualitätsmanagements für Dienstleistungen : Konzept, Modellrechnung und Fallbeispiel
Bruhn, Manfred
- In:
Marketing : ZFP ; journal of research and management
20
(
1998
)
2
,
pp. 98-108
Persistent link: https://www.econbiz.de/10001242334
Saved in:
6
From value-orientated quality improvement to customer satisfaction : a case study for passenger cars
Herrmann, Andreas
- In:
Customer retention in the automotive industry : …
,
(pp. 93-115)
.
1997
Persistent link: https://www.econbiz.de/10001299164
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