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person:"Hitziger, Walter"
~person:"Elsner, Ralf"
~person:"Foscht, Thomas"
~type_genre:"Aufsatz in Zeitschrift"
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Hitziger, Walter
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European management journal
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International journal of retail & distribution management
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ECONIS (ZBW)
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Retaining or returning? : some insights for a better understanding of return behaviour
Foscht, Thomas
;
Ernstreiter, Karin
;
Maloles, Cesar
; …
- In:
International journal of retail & distribution management
41
(
2013
)
2
,
pp. 113-134
Persistent link: https://www.econbiz.de/10009725789
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2
Improving referral management by quantifying market mavens' word of mouth value
Walsh, Gianfranco
;
Elsner, Ralf
- In:
European management journal
30
(
2012
)
1
,
pp. 74-81
Persistent link: https://www.econbiz.de/10009490711
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