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person:"Holbrook, Morris B."
~isPartOf:"Journal of promotion management : JPM"
~person:"Loureiro, Sandra Maria Correia"
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Consumer behaviour
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Emotion
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Holbrook, Morris B.
Loureiro, Sandra Maria Correia
Phau, Ian
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Journal of promotion management : JPM
Legends in consumer behavior
16
Journal of retailing and consumer services
8
Journal of promotion management : innovations in planning and applied research
7
International journal of hospitality management
4
Journal of business research : JBR
4
Psychology & marketing
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
European journal of marketing : EJM
2
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of product & brand management
2
World review of entrepreneurship, management and sustainable development
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Association for Consumer Research
1
Baltic journal of management
1
Brands : interdisciplinary perspectives
1
Challenges and trends in modern banking
1
Cogent business & management
1
E-business : state of the art of ICT based challenges and solutions
1
EuroMed journal of business
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of hospitality marketing & management
1
Journal of marketing
1
Journal of retailing
1
Journal of travel and tourism marketing
1
Journal of vacation marketing
1
Marketing Intelligence & Planning
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ECONIS (ZBW)
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Tell what you want but do not irritate me : a senior perspective about advertising
Loureiro, Sandra Maria Correia
- In:
Journal of promotion management : JPM
24
(
2018
)
2
,
pp. 198-214
Persistent link: https://www.econbiz.de/10011875375
Saved in:
2
Virtual atmosphere : the effect of pleasure, arousal, and delight on word-of-mouth
Loureiro, Sandra Maria Correia
;
Ribeiro, Lara
- In:
Journal of promotion management : JPM
20
(
2014
)
4
,
pp. 452-469
Persistent link: https://www.econbiz.de/10010489058
Saved in:
3
Explaining love of wine brands
Loureiro, Sandra Maria Correia
;
Kaufmann, Hans Rüdiger
- In:
Journal of promotion management : JPM
18
(
2012
)
3
,
pp. 329-343
Persistent link: https://www.econbiz.de/10009621071
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