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person:"Homburg, Christian"
~person:"Naudé, Peter"
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Search: subject_exact:"Supplier relationship management"
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Lieferantenmanagement
70
Supplier relationship management
70
Beziehungsmarketing
26
Relationship marketing
26
Deutschland
21
Germany
21
Business-to-business marketing
17
Theorie
17
Theory
17
B-to-B-Marketing
16
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13
Marketingmanagement
13
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9
Kundenzufriedenheit
9
Kundenbindung
7
Beziehungsmanagement
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English
49
German
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Homburg, Christian
Naudé, Peter
Svensson, Göran
50
Wagner, Stephan M.
41
Kleinaltenkamp, Michael
37
Schiele, Holger
34
Görg, Holger
31
Cheng, T. C. E.
29
Spiller, Achim
29
Eßig, Michael
27
Choi, Thomas Y.
26
Henneberg, Stephan
25
Zentes, Joachim
25
Huo, Baofeng
23
Stölzle, Wolfgang
23
Choi, Tsan-Ming
22
Hartmann, Evi
22
Mysen, Tore
22
Schoenherr, Tobias
22
Kaufmann, Lutz
21
Schlippenbach, Vanessa von
21
Bruhn, Manfred
20
Matsushima, Noriaki
20
Narasimhan, Ram
20
Chambolle, Claire
19
Chen, Ying-Ju
19
Lasch, Rainer
19
Raff, Horst
19
Zhao, Xiande
19
Baake, Pio
18
Blome, Constantin
18
Bogaschewsky, Ronald
18
Jacob, Frank
18
Kind, Hans Jarle
18
Liu, Yi
18
Ahlert, Dieter
17
Buvik, Arnt
17
Defever, Fabrice
17
Hanf, Jon
17
Inderfurth, Karl
17
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IMP Group
1
Institut für Marktorientierte Unternehmensführung Mannheim
1
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Industrial marketing management : the international journal for industrial and high-tech firms
19
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
7
Journal of business research : JBR
4
Journal of business economics : JBE
3
Journal of the Academy of Marketing Science
3
Die Betriebswirtschaft : DBW
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
Journal of business-to-business marketing
2
Journal of marketing
2
Reihe: Management-Know-how / M : praxisnah und aktuell
2
The journal of business & industrial marketing
2
Gabler Edition Wissenschaft
1
Handbook of strategic account management : a comprehensive resource
1
Journal of business market management : jbm
1
Journal of customer behaviour
1
Journal of international marketing
1
Journal of marketing management : MM
1
Kompetenz in Wissenschaft & Management
1
Management Know-how Reihe des Zentrums für Marktorientierte Unternehmensführung (ZMU)
1
Marketing : ZFP ; journal of research and management
1
Marketing intelligence & planning
1
Preismanagement auf Business-to-Business Märkten : Preisstrategie - Preisbestimmung - Preisdurchsetzung
1
Profitable marketing relationships series
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Working paper / Universität Mainz, Lehrstuhl für Betriebswirtschaftslehre und Marketing
1
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ECONIS (ZBW)
70
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1
Customer journey management capability in business-to-business markets : its bright and dark sides and overall impact on firm performance
Homburg, Christian
;
Tischer, Moritz
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 1046-1074
Persistent link: https://www.econbiz.de/10014336054
Saved in:
2
Examining the dark force consequences of AI as a new actor in B2B relationships
Keegan, Brendan James
;
Iredale, Sophie
;
Naudé, Peter
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 228-239
Persistent link: https://www.econbiz.de/10014454897
Saved in:
3
When customer involvement hinders/promotes product innovation performance : the concurrent effect of relationship quality and role ambiguity
Najafi-Tavani, Saeed
;
Zaefarian, Ghasem
;
Robson, Matthew J.
- In:
Journal of business research : JBR
145
(
2022
),
pp. 130-143
Persistent link: https://www.econbiz.de/10013197888
Saved in:
4
The impact of alternative financial supply chain management practices on supply risk : a relationship quality and buyer relative power perspective
Najafi-Tavani, Saeed
;
Sharifi, Hossein
;
Naudé, Peter
; …
- In:
Industrial marketing management : the international …
100
(
2022
),
pp. 112-126
Persistent link: https://www.econbiz.de/10013206399
Saved in:
5
Relationship learning and international customer involvement in new product design : the moderating roles of customer dependence and cultural distance
Najafi-Tavani, Zhaleh
;
Mousavi, Sahar
;
Zaefarian, Ghasem
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 42-58
Persistent link: https://www.econbiz.de/10012417088
Saved in:
6
B2B analytics in the airline market : harnessing the power of consumer big data
Holland, Christopher P.
;
Thornton, Sabrina C.
;
Naudé, Peter
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 52-64
Persistent link: https://www.econbiz.de/10012212205
Saved in:
7
Relationships and networks as examined in Industrial Marketing Management
Naudé, Peter
;
Sutton-Brady, Catherine
- In:
Industrial marketing management : the international …
79
(
2019
),
pp. 27-35
Persistent link: https://www.econbiz.de/10012064159
Saved in:
8
Dyadic operationalization in business relationships : the empirical example of marketing-purchasing collaboration
Ashnai, Bahar
;
Smirnova, Maria
;
Henneberg, Stephan
; …
- In:
Journal of business-to-business marketing
26
(
2019
)
1
,
pp. 19-42
Persistent link: https://www.econbiz.de/10012196260
Saved in:
9
Addressing a product management's orphan : how to externally implement product eliminations in a B2B setting
Prigge, Jana-Kristin
;
Homburg, Christian
;
Fürst, Andreas
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 56-73
Persistent link: https://www.econbiz.de/10011822115
Saved in:
10
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
Bruhn, Manfred
(
ed.
);
Homburg, Christian
(
ed.
)
-
2017
-
9., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011570356
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