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person:"Jang, Soocheong"
~person:"Kim, Jewoo"
~subject:"Koreanisch"
~subject:"Werbewirkung"
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Koreanisch
Werbewirkung
Gastronomie
72
Restaurant industry
72
Consumer behaviour
35
Konsumentenverhalten
35
USA
27
United States
27
Customer satisfaction
13
Kundenzufriedenheit
13
Dienstleistungsqualität
11
Service quality
11
Franchising
9
Brand image
8
Markenimage
8
Advertising
7
Beziehungsmarketing
7
Firm performance
7
Relationship marketing
7
Unternehmenserfolg
7
Werbung
7
Advertising effects
6
Beschwerdemanagement
6
Complaint management
6
Firm growth
6
Unternehmenswachstum
6
Börsenkurs
5
Emotion
5
Product quality
5
Produktqualität
5
Profitability
5
Rentabilität
5
Share price
5
Brand management
4
Factor analysis
4
Faktorenanalyse
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Korean
4
Markenführung
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Persönlichkeitspsychologie
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Jang, Soocheong
Kim, Jewoo
Ha, Jooyeon
4
Sahni, Navdeep S.
4
Jeong, EunHa
3
Nair, Harikesh
3
Park, Kwangmin
3
Luca, Michael
2
Zeller, Markus
2
Zhang, Xingyi
2
Abolhasani, Morteza
1
Ahn, Tae-hong
1
Asperin, Amelia
1
Ba, Sulin
1
Beemer, Gary
1
Chen, Chihchien
1
Chen, YangSu
1
Cheng, Chu-hao
1
Choi, Nak Hwan
1
Dai, Weijia
1
Davis, Eric A.
1
Fang, I-jung
1
Feng, Yue
1
Fernandez Gaviria, Paula
1
Golrokhi, Zahra
1
Han, Heesup
1
Hu, Clark
1
Huang, Lihua
1
Huang, Yinghua
1
Huo, Da
1
Hwang, Johye
1
Hwang, Yoo Hee
1
Hyun, Sean Sunghyup
1
Hyun, Sunghyup Sean
1
Jang, SoCheong Shawn
1
Jun, Jinhyun
1
Kim, Dae-Young
1
Kim, DongHee
1
Kim, Heewon
1
Kim, Hyunjin
1
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International journal of hospitality management
6
International journal of contemporary hospitality management
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
The journal of services marketing
1
Source
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ECONIS (ZBW)
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1
Plant-based food is unhealthy : that's not true! : how can corrective messages help promote plant-based menus in quick-service restaurants?
Zhang, Xingyi
;
Jeong, EunHa
;
Shao, Xiaolong
;
Jang, Soocheong
- In:
International journal of contemporary hospitality management
35
(
2023
)
9
,
pp. 3216-3234
Persistent link: https://www.econbiz.de/10014334291
Saved in:
2
Restaurant-visit intention : do anthropomorphic cues, brand awareness and subjective social class interact?
Kim, Heewon
;
Jang, Soocheong
- In:
International journal of contemporary hospitality management
34
(
2022
)
6
,
pp. 2359-2378
Persistent link: https://www.econbiz.de/10013412621
Saved in:
3
Ethnic food advertising formats and consumers' responses : picture-dominant or text-dominant?
Kim, DongHee
;
Jang, Soocheong
- In:
International journal of hospitality management
82
(
2019
),
pp. 5-12
Persistent link: https://www.econbiz.de/10012121356
Saved in:
4
The behavioral and intermediate effects of advertising on firm performance : an empirical investigation of the restaurant industry
Kim, Jewoo
;
Jun, Jinhyun
;
Tang, Liang
;
Zheng, Tianshu
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
2
,
pp. 319-337
Persistent link: https://www.econbiz.de/10011912225
Saved in:
5
Imagine yourself being healthy : the mental simulation effect of advertisements on healthy menu promotion
Jeong, EunHa
;
Jang, Soocheong
- In:
International journal of hospitality management
53
(
2016
),
pp. 81-93
Persistent link: https://www.econbiz.de/10011443033
Saved in:
6
Effects of ethnic authenticity : investigating Korean restaurant customers in the US
Jang, Soocheong
;
Ha, Jooyeon
;
Park, Kwangmin
- In:
International journal of hospitality management
31
(
2012
)
3
,
pp. 990-1003
Persistent link: https://www.econbiz.de/10009544262
Saved in:
7
Duration of advertising effect : considering franchising in the restaurant industry
Park, Kwangmin
;
Jang, Soocheong
- In:
International journal of hospitality management
31
(
2012
)
1
,
pp. 257-265
Persistent link: https://www.econbiz.de/10009406132
Saved in:
8
The effects of dining atmospherics on behavioral intentions through quality perception
Ha, Jooyeon
;
Jang, Soocheong
- In:
The journal of services marketing
26
(
2012
)
3
,
pp. 204-215
Persistent link: https://www.econbiz.de/10009568243
Saved in:
9
Effects of service quality and food quality : the moderating role of atmospherics in an ethnic restaurant segment
Ha, Jooyeon
;
Jang, Soocheong
- In:
International journal of hospitality management
29
(
2010
)
3
,
pp. 520-529
Persistent link: https://www.econbiz.de/10003983180
Saved in:
10
Perceived values, satisfaction, and behavioral intentions : the role of familiarity in Korean restaurants
Ha, Jooyeon
;
Jang, Soocheong
- In:
International journal of hospitality management
29
(
2010
)
1
,
pp. 2-13
Persistent link: https://www.econbiz.de/10003963778
Saved in:
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