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person:"Keller, Kevin Lane"
~person:"Albers, Sönke"
~person:"Homburg, Christian"
~type_genre:"Sammlung"
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Essays zur Schätzung von Marketingmodellen und zur Ableitung von Handlungsempfehlungen
Proppe, Dennis
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2008
Persistent link: https://www.econbiz.de/10003772250
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