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person:"Kerka, Friedrich"
~person:"Kodali, Rambabu"
~person:"Rich, Nick"
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The implication of lean operations for sales strategy : from sales-force to marketing-force
Piercy, Niall
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Rich, Nick
- In:
Strategic sales and strategic marketing
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(pp. 49-67)
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2011
Persistent link: https://www.econbiz.de/10008798058
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Learning to evolve : a review of contemporary lean thinking
Hines, Peter
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Holweg, Matthias
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Rich, Nick
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2007
Persistent link: https://www.econbiz.de/10003584233
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