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person:"Kotler, Philip"
~person:"Breunig, Gerhard"
~person:"Sheth, Jagdish N."
~type_genre:"Konferenzschrift"
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Marketing management
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Marketingmanagement
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29.03.1996
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29.05.1994
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Deutschland
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Germany
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Lieferantenmanagement
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Kotler, Philip
Breunig, Gerhard
Sheth, Jagdish N.
Meffert, Heribert
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Backhaus, Klaus
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Springer, Reiner
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Chadraba, Petr
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Semerkova, L. N.
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Berufsverband Deutscher Markt- und Sozialforscher
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Freie Universität Berlin / Institut für Marketing
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International Conference on Relationship Marketing <1996, Berlin>
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Kongress der Deutschen Marktforschung <29, 1994, Bremen>
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Development, management and governance of relationships : 1996 International Conference on Relationship Marketing ; [March 29 - 31, 1996, Berlin]
Sheth, Jagdish N.
(
contributor
); …
-
1996
Persistent link: https://www.econbiz.de/10000984485
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2
Effizienz statt Verantwortung? : Anforderungen, Ansätze und Methoden ; [die als Manuskript gedruckten Beiträge wurden auf dem XXIX. Kongress der Deutschen Marktforschung vom 29. -...
Breunig, Gerhard
(
contributor
)
-
1994
-
Als Ms. gedr
Persistent link: https://www.econbiz.de/10000928833
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