//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Kremmel, Dietmar"
~person:"Burmann, Christoph"
~subject:"Internes Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internes Marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Internes Marketing
HR marketing
16
Personalmarketing
16
Brand management
10
Markenführung
10
Markenimage
10
Brand image
8
Markenpolitik
6
Target group
6
Zielgruppe
6
Personalbeschaffung
5
Recruitment
5
Deutschland
4
Germany
4
Employee retention
3
Erfolgsfaktor
3
Internal branding
3
Internal communication
3
Interne Kommunikation
3
Interne Markenführung
3
Mitarbeiterbindung
3
Strategic management
3
Strategisches Management
3
Success factor
3
Bibliometrics
2
Bibliometrie
2
Brand architecture
2
Call centre
2
Callcenter
2
Competitive advantage
2
Distribution channel
2
Markenarchitektur
2
Vertriebsweg
2
Wettbewerbsvorteil
2
2005-2008
1
Arbeitsverhalten
1
Betriebliche Kennzahl
1
Brand
1
Commitment <Management>
1
Consumer goods industry
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Hochschulschrift
2
Thesis
2
Language
All
German
4
Author
All
Kremmel, Dietmar
Burmann, Christoph
Bruhn, Manfred
7
Deitmar, Hanna Lena
4
Gleitsmann, Beate M.
4
Kasper, Eric
4
Klement, Jochen
4
Michaelis, Manuel
4
Piehler, Rico
4
Ahmed, Pervaiz K.
3
Battenfeld, Dirk
3
Dittmar, Thomas
3
König, Verena
3
Mosiek, Thomas
3
Pahl-Schönbein, Julia
3
Schwarting, Ulf
3
Stauss, Bernd
3
Zeplin, Sabrina
3
Batt, Verena
2
Brodbeck, Heinz
2
Dunmore, Michael
2
Esch, Franz-Rudolf
2
Frese, Erich
2
Haller, Sabine
2
Homburg, Christian
2
Horn, Alexandra
2
Jentschke, Mirjam
2
Kierstein, Stefan
2
Knörle, Christian
2
Krohmer, Harley
2
Künzel, Hansjörg
2
Lehmann, Patrick
2
Maloney, Philip
2
Preis, Kamilla
2
Pöbel, Anett
2
Rafiq, Mohammed
2
Ravens, Christina
2
Reinhart, Gunther
2
Resch, Michael
2
Sandbiller, Klaus
2
Scholz, Christian
2
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
1
Published in...
All
Innovatives Markenmanagement
2
Markenmanagement
2
Gabler Research / Innovatives Markenmanagement
1
Research
1
Source
All
ECONIS (ZBW)
3
USB Cologne (EcoSocSci)
1
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Innengerichtete Markenführung in Unternehmen mit mehreren Marken : Wirkungen und Determinanten multipler Brand Commitments
Jentschke, Mirjam
-
2016
Persistent link: https://www.econbiz.de/10011422775
Saved in:
2
Innengerichtetes, identitätsbasiertes Markenmanagement in Call Centern
König, Verena
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003906606
Saved in:
3
Absatzmittlergerichtetes Markenmanagement
Burmann, Christoph
;
Maloney, Philip
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003372007
Saved in:
4
Absatzmittlergerichtetes Markenmanagement
Burmann, Christoph
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10004888401
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->