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person:"Lacity, Mary Cecelia"
type_genre:"Case study"
~person:"Adhikari, Atanu"
~person:"Bharadwaj, Sangeeta Shah"
~subject:"Marketing management"
~subject:"Wissensintensives Unternehmen"
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Lacity, Mary Cecelia
Adhikari, Atanu
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Market orientation : transforming food and agribusiness around the customer
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Tanishq: bringing jewellery to daily life
Adhikari, Atanu
;
Sankaran, Ramesh Kumar
;
Karkhanis, Trupti
- In:
Strategic marketing cases in emerging markets
,
(pp. 11-25)
.
2017
Persistent link: https://www.econbiz.de/10011667535
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2
Revolution ventures - introduction to the service organization and situation description
Roy, Gautam
;
Adhikari, Atanu
- In:
Strategic marketing cases in emerging markets
,
(pp. 107-115)
.
2017
Persistent link: https://www.econbiz.de/10011667545
Saved in:
3
Strategic marketing cases in emerging markets
Adhikari, Atanu
(
ed.
);
Roy, Sanjit
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10014013168
Saved in:
4
Can a work-at-home policy hurt morale?
Bharadwaj, Sangeeta Shah
- In:
Harvard business review : HBR
93
(
2015
)
4
,
pp. 105-109
Persistent link: https://www.econbiz.de/10010514568
Saved in:
5
Schadet das Homeoffice der Motivation?
Bharadwaj, Sangeeta Shah
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
5
,
pp. 80-87
Persistent link: https://www.econbiz.de/10010516458
Saved in:
6
Market orientation when customers seem content with the status quo : observations from Indian agri-business and a case study
Raj, S. P.
;
Adhikari, Atanu
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 208-228)
.
2010
Persistent link: https://www.econbiz.de/10010474608
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