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person:"Malshe, Avinash"
~person:"Klarmann, Martin"
~subject:"Koordination"
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Koordination
Marketing
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Schnittstellenmanagement
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Malshe, Avinash
Klarmann, Martin
Breitling, Tobias
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Haase, Kerstin
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Homburg, Christian
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Jensen, Ove
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Reihe: Management-Know-how / M : praxisnah und aktuell
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ECONIS (ZBW)
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Cooperation between marketing and sales : a neglected interface
Homburg, Christian
;
Jensen, Ove
;
Klarmann, Martin
-
2007
Persistent link: https://www.econbiz.de/10003516870
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Die Zusammenarbeit zwischen Marketing und Vertrieb, eine vernachlässigte Schnittstelle
Homburg, Christian
;
Jensen, Ove
;
Klarmann, Martin
-
2005
Persistent link: https://www.econbiz.de/10013430122
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