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person:"Mann, Andreas"
~person:"Fang, Zheng"
~person:"Raab, Carola"
~subject:"Switching behaviour"
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Switching behaviour
Kundenbindungsprogramm
13
Loyalty program
13
Beziehungsmarketing
6
Relationship marketing
6
Duopol
5
Duopoly
5
Feldforschung
5
Field research
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Kino
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Mobile Marketing
5
Mobile marketing
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Movie theatre
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Preisdifferenzierung
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Preiswettbewerb
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Price competition
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Price discrimination
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Hotel industry
4
Hotellerie
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Consumer behaviour
3
Konsumentenverhalten
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Mobile Business
2
Mobile business
2
Revenue management
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Revenue-Management
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USA
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United States
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Wechselverhalten
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commitment
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loyalty
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reward programs
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Customer loyalty
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Customer satisfaction
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Deutschland
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Dynamic pricing
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Gambling
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Germany
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Grounded theory
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Mann, Andreas
Fang, Zheng
Raab, Carola
Tanford, Sarah
4
Carlsson, Frederik
2
Kim, Yen-soon
2
Löfgren, Åsa
2
Ackermann, Philipp
1
Agostini, Claudio A.
1
Baloglu, Seyhmus
1
Chen, Chih-Chien
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Chintagunta, Pradeep K.
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Georgi, Dominik
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Hu, Clark
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Inostroza, Diego
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Ramaseshan, B.
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Rossi, Federico
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Willington, Manuel
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Wirtz, Jochen
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Xie, Karen Lijia
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Zhong, Yun Ying
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
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ECONIS (ZBW)
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A model of hotel defection at the purchasing stage
Tanford, Sarah
;
Raab, Carola
;
Kim, Yen-soon
- In:
Journal of hospitality marketing & management
22
(
2013
)
7/8
,
pp. 805-831
Persistent link: https://www.econbiz.de/10010241569
Saved in:
2
The influence of reward program membership and commitment on hotel loyalty
Tanford, Sarah
;
Raab, Carola
;
Kim, Yen-soon
- In:
Journal of hospitality & tourism research : JHTR ; the …
35
(
2011
)
3
,
pp. 279-307
Persistent link: https://www.econbiz.de/10009272016
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