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person:"Mikunda, Christian"
~person:"Florek, Magdalena"
~person:"Pine, B. Joseph"
~subject:"World"
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Harvard-Business-Manager : das Wissen der Besten
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Journal of hospitality marketing & management
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When fit matters : leveraging destination and event image congruence
Florek, Magdalena
;
Insch, Andrea
- In:
Journal of hospitality marketing & management
20
(
2011
)
3/4
,
pp. 265-286
Persistent link: https://www.econbiz.de/10009130561
Saved in:
2
Marketing spüren : willkommen am dritten Ort
Mikunda, Christian
-
2002
Persistent link: https://www.econbiz.de/10001679658
Saved in:
3
Willkommen in der Erlebnisökonomie
Pine, B. Joseph
- In:
Harvard-Business-Manager : das Wissen der Besten
21
(
1999
)
1
,
pp. 56-64
Persistent link: https://www.econbiz.de/10001255070
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