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person:"Murrmann, Suzanne K."
~person:"Huan, Tzung-cheng"
~person:"Kim, Woo Gon"
~subject:"Brand image"
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Brand image
Tourism employees
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Tourismusberufe
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Hotel industry
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6
Job satisfaction
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Anforderungsprofil
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Murrmann, Suzanne K.
Huan, Tzung-cheng
Kim, Woo Gon
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International journal of contemporary hospitality management
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International journal of hospitality management
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ECONIS (ZBW)
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Triad theory of hotel managerial leadership, employee brand-building behavior, and guest images of luxury-hotel brands
Xie, Lishan
;
Li, Yaoqi
;
Che, Sheng-Hsiang
;
Huan, Tzung-cheng
- In:
International journal of contemporary hospitality management
28
(
2016
)
9
,
pp. 1826-1847
Persistent link: https://www.econbiz.de/10011624165
Saved in:
2
Crafting and testing a central precept in service-dominant logic : hotel employees' brand-citizenship behavior and customers' brand trust
Xie, Li-shan
;
Peng, Jia-min
;
Huan, Tzung-cheng
- In:
International journal of hospitality management
42
(
2014
),
pp. 1-8
Persistent link: https://www.econbiz.de/10010410828
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