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person:"Naudé, Peter"
~person:"Keränen, Joona"
~subject:"Bibliometrics"
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Bibliometrics
B-to-B-Marketing
35
Business-to-business marketing
35
Lieferantenmanagement
20
Supplier relationship management
20
Beziehungsmarketing
12
Relationship marketing
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Naudé, Peter
Keränen, Joona
LaPlaca, Peter J.
6
Lindgreen, Adam
6
Katrichis, Jerome M.
5
Di Benedetto, C. Anthony
4
Tzempelikos, Nektarios
4
Lichtenthal, J. David
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Ellegaard, Chris
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Halinen, Aino
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Johnston, Wesley J.
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Kittur, Prathamesh
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LaPlaca, Peter
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2
Mummalaneni, Venkatapparao
2
Möller, K. E. Kristian
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Nyadzayo, Munyaradzi
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Paul, Justin
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Thaichon, Park
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Uslay, Can
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Acar, Oguz Ali
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Agariya, Arun Kumar
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Psychology & marketing
1
The journal of product & brand management
1
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ECONIS (ZBW)
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1
Relationships and networks as examined in Industrial Marketing Management
Naudé, Peter
;
Sutton-Brady, Catherine
- In:
Industrial marketing management : the international …
79
(
2019
),
pp. 27-35
Persistent link: https://www.econbiz.de/10012064159
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2
Relationship quality in business to business relationships : reviewing the current literatures and proposing a new measurement model
Jiang, Zhizhong
;
Shiu, Eric
;
Henneberg, Stephan
; …
- In:
Psychology & marketing
33
(
2016
)
4
,
pp. 297-313
Persistent link: https://www.econbiz.de/10011458441
Saved in:
3
Systematic review on B2B branding : research issues and avenues for future research
Keränen, Joona
;
Piirainen, Kalle A.
;
Salminen, Risto T.
- In:
The journal of product & brand management
21
(
2012
)
6
,
pp. 404-417
Persistent link: https://www.econbiz.de/10009682697
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